#69 Driving growth by leveraging “Revenue Moments” - with Tiffany Gonzales, Head of Growth & Revenue Operations at Microsoft
RevOps Lab24 Helmi 2025

#69 Driving growth by leveraging “Revenue Moments” - with Tiffany Gonzales, Head of Growth & Revenue Operations at Microsoft

Tiffany Gonzalez, a seasoned RevOps leader with experience at AWS, Coupang, and other high-growth companies, joins the podcast to discuss how businesses can identify and leverage revenue moments that matter. These key moments act as leading indicators of retention and long-term growth, helping organizations align their go-to-market strategy, sales process, and customer success efforts to maximize revenue impact.


We cover:

  • What revenue moments that matter are and why they are critical to retention

  • How to identify and validate these moments using qualitative and quantitative methods

  • Real-world examples of companies successfully leveraging key moments for growth

  • The role of RevOps in operationalizing revenue moments across sales, marketing, and CS

  • Best practices for using these insights to drive predictable, scalable revenue growth


Tiffany Gonzalez on LinkedIn: https://www.linkedin.com/in/tiffanygonzalez42/

Free RevOps resources: https://www.getweflow.com/revops

Janis on LinkedIn: https://www.linkedin.com/in/janiszech

Phillip on LinkedIn: https://www.linkedin.com/in/philippstelzer

Weflow: https://www.getweflow.com


Chapters:

(00:00:00) Introduction

(00:02:22) Tiffany’s Background and RevOps Journey

(00:06:45) Defining Revenue Moments That Matter

(00:12:10) How to Identify Leading Indicators of Retention

(00:18:36) Real-World Examples of Successful Revenue Moments

(00:24:50) The Role of RevOps in Operationalizing Growth Triggers

(00:30:15) Aligning Sales, Marketing, and CS Around Key Metrics

(00:37:02) Best Practices for Scaling Revenue Impact

(00:41:05) Final Thoughts and Book Recommendations

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(119)

#22 How RevOps works in Enterprise, Ian Matthews, VP GTM Strategy, Planning & Incentives at Teradata

#22 How RevOps works in Enterprise, Ian Matthews, VP GTM Strategy, Planning & Incentives at Teradata

In today’s episode we look at how RevOps is done in Enterprises. With insights from Teradata, we discuss frameworks for RevOps and the requirements for organizing a huge GTM org. What you’ll learn in ...

26 Maalis 202445min

#21 Creating an effective forecasting process - Ping Del Giudice, VP of RevOps at EV Connect

#21 Creating an effective forecasting process - Ping Del Giudice, VP of RevOps at EV Connect

Today’s episode is fully focused on one of our favorite topics: forecasting! It’s always worth talking about, because it’s much more than the number that comes out at the end - it’s an entire process....

19 Maalis 202423min

#20 Running RevOps in a product-led growth company, Udi Cohen, Director of Revenue Operations, Lusha

#20 Running RevOps in a product-led growth company, Udi Cohen, Director of Revenue Operations, Lusha

We’re talking to Udi Cohen about running RevOps with PLG. He will show us some insights into Lusha and his work in the last years. What you’ll learn in this episode: Lusha’s PLG approach and the imp...

12 Maalis 202431min

#19 Financial metrics that drive customer success ops - Haden Cosman, Senior RevOps Manager, SoSafe

#19 Financial metrics that drive customer success ops - Haden Cosman, Senior RevOps Manager, SoSafe

In this episode, we dive into the financial metrics of CS Ops, how they impact decision-making, and what levers you can pull in CS to positively impact those metrics while optimizing NRR. What you’ll ...

5 Maalis 202432min

#18 Why revenue teams get CRMs all wrong - Doug Davidoff, CEO & Founder of Lift Enablement

#18 Why revenue teams get CRMs all wrong - Doug Davidoff, CEO & Founder of Lift Enablement

Today, I'm talking to Doug Davidoff, the CEO & Founder of Lift Enablement. Doug shares his view on sales and marketing, the role of the CRM, and why CRM adoption isn't cutting it. What you’ll learn ...

27 Helmi 202432min

#17 Running RevOps like a product team - Paul Kallenberger, Head of Revenue Operations, HeyJobs

#17 Running RevOps like a product team - Paul Kallenberger, Head of Revenue Operations, HeyJobs

In this episode, Paul shows us how he runs a 25-people RevOps team at HeyJobs - and how it’s quite similar to product management. To Paul, product management is a lot about understanding customer prob...

20 Helmi 202437min

#16 Driving growth with customer success - Eddie Reynolds, Strategic RevOps Consulting for B2B SaaS

#16 Driving growth with customer success - Eddie Reynolds, Strategic RevOps Consulting for B2B SaaS

We are talking with Eddie about the importance of customer success - from implementing processes to create onboarding, to expansion, and renewal. What you’ll learn in this episode: How to manage and...

13 Helmi 202436min

#15 Building a RevOps org in a high-growth SaaS company - Stefan Mersch, Head of Revenue Operations & Strategy, Sastrify

#15 Building a RevOps org in a high-growth SaaS company - Stefan Mersch, Head of Revenue Operations & Strategy, Sastrify

Stefan Mersch shares his journey of building out RevOps from scratch at Sastrify. From tooling, processes, to key learnings, Stefan shares many valuable nuggets on how to build a RevOps organization i...

6 Helmi 202438min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
psykopodiaa-podcast
mimmit-sijoittaa
rss-oivalluksia-rahasta-elamasta
rss-rahapodi
rss-rahamania
ostan-asuntoja-podcast
rahapuhetta
hyva-paha-johtaminen
pomojen-suusta
inderespodi
rss-ammattipodcast
rss-sami-miettinen-neuvottelija
yrittaja
rss-lahtijat
rss-bisneksen-pehmea-puoli
rss-sisalto-kuntoon
rss-lentopaivakirjat
rss-yritys-ja-erehdys
rss-turvassa-tyopaikalla