Inside the Playbook: Russ on How He Turned Down Labels and Made $1M/Month from Masters

Inside the Playbook: Russ on How He Turned Down Labels and Made $1M/Month from Masters

In this clip of The Manager’s Playbook, Russ shares the story behind one of the most unconventional label deals in the industry.

He went from making $100K/month independently to partnering with Columbia, without giving up control. Russ breaks down how he retained ownership of his TuneCore catalog, structured profit splits, and built a system that still brings in seven figures a month from masters alone.

This isn’t hype. It’s a real blueprint for ownership, leverage, and long-term strategy.

A conversation like this doesn't come cheap.


Listen to the full episode here -

Spotify:

https://open.spotify.com/episode/5SxBb61ZDrvXK3VIxPw5EB?si=oeEDQIJWS1WaFsTKybcPxg


Watch the Episodes On Youtube: https://www.youtube.com/@managersplaybook

Jaksot(274)

The Manager’s Playbook 010: Kardinal Offishall – A&R, Def Jam, Artist to Executive, Mentorship, Global Perspective, 360 Deals, and Music Industry Secrets

The Manager’s Playbook 010: Kardinal Offishall – A&R, Def Jam, Artist to Executive, Mentorship, Global Perspective, 360 Deals, and Music Industry Secrets

In this episode of The Manager's Playbook, host Mauricio Ruiz interviews the legendary Kardinal Offishall about his extensive career spanning 30 years as an artist and music executive. The discussio...

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The Manager’s Playbook 009: Gordan Dillard - Doja Cat, Amir Obe, Good Day Management, In Addition, Motown, Maverick Urban, SALXCO, A&R, Artist Management, Work Ethic

The Manager’s Playbook 009: Gordan Dillard - Doja Cat, Amir Obe, Good Day Management, In Addition, Motown, Maverick Urban, SALXCO, A&R, Artist Management, Work Ethic

In this episode of The Manager's Playbook, we sit down with Gordan Dillard, the powerhouse manager behind superstar artists like Doja Cat. Gordan shares his incredible journey through the ups and down...

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The Manager’s Playbook 008: Shara Senderoff - Steven Spielberg, Raised In Space, Futureverse, Jen Music, AI, Blockchain, Music Tech, Blue Ocean Strategy

The Manager’s Playbook 008: Shara Senderoff - Steven Spielberg, Raised In Space, Futureverse, Jen Music, AI, Blockchain, Music Tech, Blue Ocean Strategy

In this episode of The Manager’s Playbook, host Mauricio Ruiz sits down with Shara Senderoff, a visionary at the crossroads of entertainment, technology, and innovation. From selling a script to Steve...

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The Manager’s Playbook 007: The Core Entertainment - Country Music, Nickelback, Bailey Zimmerman, Michael Rapino, Nate Smith, TikTok, Mental Health, Work Ethic

The Manager’s Playbook 007: The Core Entertainment - Country Music, Nickelback, Bailey Zimmerman, Michael Rapino, Nate Smith, TikTok, Mental Health, Work Ethic

In this episode of The Manager’s Playbook, Mauricio Ruiz dives into the transformative world of country music with The Core Entertainment. Discover why the genre is surging in popularity, the unique c...

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The Manager's Playbook 006: Chip Sutherland - Management Contracts, Business Manager, Canadian Funding, All You Need To Know About The Music Business

The Manager's Playbook 006: Chip Sutherland - Management Contracts, Business Manager, Canadian Funding, All You Need To Know About The Music Business

In this episode of The Managers Playbook, Mauricio Ruiz sits down with Chip Sutherland, a seasoned entertainment lawyer and artist manager who was recently honored with the Walt Grealis Special Achiev...

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The Manager’s Playbook 005: Che Kothari - Machel Montano, Mustafa The Poet, The Power of Photography, Manifesto Festival, Tools for Burnout

The Manager’s Playbook 005: Che Kothari - Machel Montano, Mustafa The Poet, The Power of Photography, Manifesto Festival, Tools for Burnout

In this episode of The Manager’s Playbook, host Mauricio Ruiz sits down with Che Kothari, a multifaceted visionary whose work spans photography, artist management, festival production, and much more. ...

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The Manager’s Playbook 004: Matthew Burnett & Jordan Evans - Daniel Caesar, Record Producers, Artist Management, Major Label vs Indie

The Manager’s Playbook 004: Matthew Burnett & Jordan Evans - Daniel Caesar, Record Producers, Artist Management, Major Label vs Indie

In this episode of The Manager’s Playbook, host Mauricio Ruiz sits down with acclaimed record producers and songwriters Matthew Burnett and Jordan Evans. Known for their exceptional work in the music ...

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The Manager’s Playbook 003: Lex Borrero - Tainy, NEON16, La Firma, Clarity of Vision, Los Montaner, 50/50 Partnerships

The Manager’s Playbook 003: Lex Borrero - Tainy, NEON16, La Firma, Clarity of Vision, Los Montaner, 50/50 Partnerships

Mauricio Ruiz sits down with Lex Borrero, a prominent figure in the Latin American music and entertainment industry, for this  episode of The Manager’s Playbook Podcast.  Lex has worked with some of ...

16 Kesä 20241h 27min

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