#472 - Why You’re Losing Deals by Not Picking Up the Phone | Michelle Cecil

#472 - Why You’re Losing Deals by Not Picking Up the Phone | Michelle Cecil

Getting your buyer live on the phone isn’t old school—it’s elite. In this episode, Michelle Cecil, two-time President’s Club winner at Procore, shares how dialing instead of emailing builds trust, collapses timelines, and puts you back in control of your deals. Her approach proves that the phone isn’t dead—it’s your most underused weapon. 🎙 ACTIONABLE TAKEAWAYS: Don’t negotiate over email — Use a “carrot on a stick” to earn a callback, then close the gap in live conversation where nuance and urgency can thrive. Own the reference process — Prep your prospect and your customer, set the agenda, and run the call. You are the producer—don’t outsource the close. Call before big demos — Reach out to every stakeholder with a simple message: “I want this meeting to be worth your time.” You’ll get more replies than you think. JUST DO THIS: Pick one deal in your pipeline. Find a reason to call your champion today—and do it. MICHELLE’S PATH TO PRESIDENT’S CLUB: Commercial AE: 2X President’s Club winner with 11 consecutive fully ramped quarters at or above quota from day one as an AE. AE to Commercial Manager: Promoted 5 times internally from SDR to Enterprise AE to Manager demonstrating consistent growth, adaptability, and long-term impact. Commercial AE: In 8+ years, missed only 2 quarterly numbers RESOURCES DISCUSSED: Join our weekly newsletter Things you can steal Save $50 on any 30MPC course with code “PODCAST” Free Sales Templates, Scripts and Guides JOB LISTINGS Account Executive (Sponsorships) Account Executive (Courses) Content Strategist

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How Great Sales Leaders Drive Deals (Without Micromanaging) | Bite-sized Tactics

How Great Sales Leaders Drive Deals (Without Micromanaging) | Bite-sized Tactics

Let’s be honest, sales is hard and leadership makes or breaks the culture on your team. Maryana Kessel (VP of Sales @ Latent) shares how she leads with transparency, energy, and impact—without turn...

16 Heinä 20254min

#479 - 8 Brutal Cold Email Truths That Guarantee Higher Open Rates

#479 - 8 Brutal Cold Email Truths That Guarantee Higher Open Rates

Cold Email Course Waitlist Grab the Cold Email Template Pack Cold email isn’t dead—but your current strategy might be. In this episode, Nick and Jason trade brutal truths from the front lines of o...

15 Heinä 202530min

#478 - How to Get Replies from Cold Prospects? Stop Pitching. Use These 3 Offers Instead.

#478 - How to Get Replies from Cold Prospects? Stop Pitching. Use These 3 Offers Instead.

Reply rates drop by 44% if you ask for this in cold emails…You want your buyers time, but its the worst thing to ask for if you want to get the meeting… The key to getting replies and winning deals—e...

14 Heinä 20255min

#477 - How He Gets His Reps on The Sales Floor 2x Faster Than You | Kyle Asay

#477 - How He Gets His Reps on The Sales Floor 2x Faster Than You | Kyle Asay

Forget endless product certifications. Kyle Asay shows you how to get reps talking to buyers (and generating pipeline) in two weeks — so you can crush quota with a team that stands on its own. 🎙 A...

10 Heinä 202536min

Sales Onboarding Strategy That Cut Time To First Sale by 49% | Bite-sized Tactics

Sales Onboarding Strategy That Cut Time To First Sale by 49% | Bite-sized Tactics

Most orgs spend weeks training reps on the product… but months later, you’re still stuck with an empty pipeline. What if the key to ramping AEs faster was skipping product training (at first)? Kyle A...

9 Heinä 20256min

#476 - The Secret to Writing Better Cold Emails in Half the Time with AI | Sean O’Brien

#476 - The Secret to Writing Better Cold Emails in Half the Time with AI | Sean O’Brien

Steal Sean’s Secret to Using AI For Your Cold Emails Sean O’Brien breaks down how to leverage AI to rapidly research prospects and write personalized cold emails that cut your outreach time drastic...

8 Heinä 202537min

How I Use AI to Write Better Cold Emails (Without Losing Personalization) | Bite-sized Tactics

How I Use AI to Write Better Cold Emails (Without Losing Personalization) | Bite-sized Tactics

Tired of AI-generated cold emails that sound robotic? Here’s how Sean O’Brien (Enterprise AE @ Harvey) actually uses AI tools like Perplexity and ChatGPT to make outbound emails more personal and more...

7 Heinä 20256min

#475 - Why Sales Leaders Get Fired: A Sales Metrics Masterclass | Lead Playbook

#475 - Why Sales Leaders Get Fired: A Sales Metrics Masterclass | Lead Playbook

Most sales leaders don’t get fired for missing the number, they get fired for not knowing why. In this episode, Armand and Mark walk through the exact metrics framework you need to diagnose problems, ...

3 Heinä 202544min

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