RevOps Lab1 Syys 2025

#93 Aligning Product and GTM Through RevOps – with Lauren Hughes, VP, Revenue Effectiveness at Justworks

Lauren Hughes, VP of Revenue Effectiveness at Justworks and former Global Head of RevOps at InMobi, joins Janis and Philipp to share how RevOps can become the connective tissue between product and go-to-market. Lauren walks through her experience scaling RevOps during hypergrowth, driving alignment with product, and building operating cadences that keep leadership on the same page.

We cover:

• Lessons from scaling InMobi from $300M to $600M+ revenue

• How to build RevOps from 2 people “tinkering in Salesforce” to a 25+ person team

• Driving interlock between product and revenue teams under pressure

• Why operating cadences matter more than tools

• Balancing short-term firefighting with long-term roadmap planning

• How RevOps can translate customer needs into product strategy

Lauren Hughes on LinkedIn:

https://www.linkedin.com/in/laurenehughes10023/

Pipeline Visibility Cheat Sheet: ⁠https://www.getweflow.com/content/pipeline-visibility-cheat-sheet⁠⁠

Janis on LinkedIn: ⁠⁠⁠⁠https://www.linkedin.com/in/janiszech ⁠ ⁠⁠ ⁠

Phillip on LinkedIn: ⁠⁠⁠⁠https://www.linkedin.com/in/philippstelzer⁠

Chapters:

(00:00:00) Intro & Meet Lauren

(00:02:00) Scaling RevOps at InMobi During Hypergrowth

(00:07:15) First Hires & Building Business Planning Into RevOps

(00:12:40) Driving Product <> Revenue Interlock

(00:18:20) Operating Cadences & Leadership Alignment

(00:23:30) Balancing Fix-It Mode With Future Planning

(00:29:10) Lessons Learned & Applying Them at Justworks

(00:34:30) Podcasts & Resources Lauren Recommends

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Jaksot(119)

#94 How to become a VP of RevOps with Andy Mowat, Founder of Whisperd, ex-RevOps at Carta, Box & CultureAmp

Andy Mowat, Founder of Whisperd and longtime RevOps leader at companies like Upwork, Box, CultureAmp, and Carta, joins Janis and Philipp to share how to build a successful career in RevOps. Andy break...

8 Syys 202532min

#92 How RevOps Can Shape Boardroom Success – with John McMahon, Board Member, Author of "The Qualified Sales Leader" and Co-Host of Revenue Builders Podcast

In this episode, Janis and Philipp sit down with 5x CRO John McMahon, the Author of “The Qualified Sales Leader”, board member at Snowflake and MongoDB, and co-host of the Revenue Builders Podcast. Jo...

25 Elo 202544min

#91 Leverage Revenue Cadences to Drive Strategic Impact – with Kristina Kardell, Director, RevOps at Leapsome

Kristina Kardell, Director of RevOps & Strategy at Leapsome, joins Janis to explore how revenue cadences can move RevOps from execution to strategy. Kristina shares how she structures cadences that al...

18 Elo 202539min

#90 Designing High-Performance RevOps – with Dana Therrien VP, RevOps at Anaplan

Dana Therrien, VP of Sales Performance Management and Revenue Operations Advisory at Anaplan, joins Janis and Philipp to unpack what it really takes to build a RevOps team that drives measurable impac...

11 Elo 202543min

#89 Insights & Secrets from 10 RevOps Leaders - with Janis & Philipp

After 88 episodes, Janis and Philipp look back and highlight the most shared, cited, and saved conversations from across the show. From methodology rollouts and forecasting to CS, enablement, and stra...

4 Elo 202518min

#88 Rolling Out SPICED across a 750-Person Sales Org - with Julien Cerutti, VP of Global Revenue Strategy at Meltwater

Julien Cerutti, VP Revenue Strategy at Meltwater, shares how he led the global rollout of the SPICED sales methodology across 700+ sellers. From frontline adoption to operationalizing SPICED in Salesf...

28 Heinä 202539min

#87 RevOps org design & hiring best practices - with Mollie Bodensteiner, SVP of Operations at Engine

Mollie Bodensteiner, SVP of Operations at Engine, joins Janis and Philipp to unpack the RevOps org structure behind a 1,000-person company scaling at speed. Mollie shares how her team of 40+ built a p...

21 Heinä 202538min