Hanya Yanagihara, novelist and T Magazine editor
Ad Age Insider26 Huhti 2018

Hanya Yanagihara, novelist and T Magazine editor

For almost exactly a year now, Hanya Yanagihara has been molding T Magazine, the New York Times' lifestyle and culture magazine, in her image. A recent refresh brought in a new logo and typeface, but the full bleed art, smart cultural journalism and yes the ads — so many ads — are still going strong. Hanya is also the author of the critically acclaimed 2015 novel A Little Life. Here, she discusses her tenure as T Magazine's editor one year in, fiction writing versus non-fiction editing, where the lush magazine fits in the broader New York Times ecosystem, and why — in an era when the Times is doubling down on digital — she herself doesn't tweet and has never been on Facebook.

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Andrew Swinand, Leo Burnett North America CEO

Andrew Swinand, Leo Burnett North America CEO

When Andrew Swinand was tapped to be Leo Burnett's North America CEO last January, he had a daunting remit. Burnett had long been a flagship Chicago agency, but after losing McDonald's in September 20...

31 Touko 201829min

Terri & Sandy's Terri and Sandy

Terri & Sandy's Terri and Sandy

Terri Meyer and Sandy Greenberg are the co-founders of the New York independent shop Terri & Sandy. Both refugees from the big holding company world — Meyer and Greenberg had worked together as a crea...

24 Touko 201835min

Upfront and personal: The week's big TV takeaways

Upfront and personal: The week's big TV takeaways

The major broadcast networks wound down the 2018 upfront week Friday. Top-line takeaways: In 2019, look forward to more reboots, shorter ad slots and lots of live sports. If the scripted programming l...

18 Touko 201842min

Ogilvy Worldwide CEO John Seifert

Ogilvy Worldwide CEO John Seifert

Earlier this year, John Seifert announced that Ogilvy would be undergoing a "refounding," which he dubbed the shop's "Next Chapter." A 39-year veteran of the legendary agency, Seifert joins us to talk...

17 Touko 201843min

Tim Leake, RPA

Tim Leake, RPA

With giant clients like Honda and Farmer's insurance, independent, LA-based agency RPA punches above its weight. Tim Leake's mandate, when he joined the shop in 2014, was to nurture a culture of growt...

10 Touko 201838min

Bonnie Kintzer, Trusted Media Brands

Bonnie Kintzer, Trusted Media Brands

When Bonnie Kintzer became president and CEO of Trusted Media Brands in 2014, it was still called the Reader's Digest Association. Job number one became bolstering the brand, reviving it financially a...

3 Touko 201837min

Intermarkets' Erik Requidan

Intermarkets' Erik Requidan

Under the hood of the Drudge Report, and other conservative sites like it — including Political Insider, Smith & Wesson Forum and MRC Newscasters — is its advertising marketing firm Intermarkets. And ...

19 Huhti 201838min

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