Ogilvy Worldwide CEO John Seifert
Ad Age Insider17 Touko 2018

Ogilvy Worldwide CEO John Seifert

Earlier this year, John Seifert announced that Ogilvy would be undergoing a "refounding," which he dubbed the shop's "Next Chapter." A 39-year veteran of the legendary agency, Seifert joins us to talk about what that entails. "Times are tough" he says in his surprisingly candid fashion. Not just at Ogilvy, but across the board — including for the agency's clients. We discuss the encroachment of the consultancies into the advertising space. We'll hear his take on his former boss, Martin Sorrell, and what his departure from WPP means for the holding company. We also get to hear some personal stories about David Ogilvy himself and why, as a child of a single mother in 1950s, the #MeToo and Times Up/Advertising movements resonate with Seifert personally.

Jaksot(185)

Mira Kaddoura, founder and ECD, Red &. Co.

Mira Kaddoura, founder and ECD, Red &. Co.

Mira Kaddoura grew up in Beirut, where she witnessed war firsthand. With a striking head of frizzy red hair, Kaddoura learned early on how to live life as someone who stands out: The themes of inclusi...

13 Maalis 202034min

Debra Lee, former Chairman and CEO, BET

Debra Lee, former Chairman and CEO, BET

When Debra Lee stepped down as Chairman and CEO of BET in May of 2018, she put a cap on a 32-year run at the network. Today, we talk about her legacy—among other things, she took programming in a new ...

5 Maalis 202046min

Taylor Lorenz, New York Times reporter

Taylor Lorenz, New York Times reporter

Taylor Lorenz covers internet culture and trends for the Gray Lady--memes, yes, but also influencers, TikTok, YouTubers and more. She has a knack for identifying zeitgeisty moments just before they br...

27 Helmi 202037min

Bill Koenigsberg, founder and CEO, Horizon Media

Bill Koenigsberg, founder and CEO, Horizon Media

The founder of the world's largest privately held media company joins us to look back on a career that flourished along with the rise of the modern media agency era. We talk about the explosion of dat...

20 Helmi 202042min

Louisa Wong, COO, Carat

Louisa Wong, COO, Carat

For the first decade of her career, Louisa Wong worked at pioneering digital media outlets in the U.K., starting with CNET and then Skye. Today, as the chief operating officer at Carat, Dentsu Aegis N...

14 Helmi 202036min

Martin Sorrell, S4 Capital

Martin Sorrell, S4 Capital

Today's guest needs no introduction. And yet, over the past 21 months, the financial wizard who built WPP into the world's largest advertising holding company has been busy reintroducing himself as th...

6 Helmi 202057min

Jeff Goodby and Rich Silverstein,  founders of Goodby Silverstein & Partners

Jeff Goodby and Rich Silverstein, founders of Goodby Silverstein & Partners

Jeff Goodby and Rich Silverstein, founders of Goodby Silverstein & Partners, worked on four Super Bowl brands this year, including Pepsi, Cheetos, Doritos and SodaStream. The team who created the infa...

30 Tammi 202040min

Amy Astley, editor-in-chief, Architectural Digest

Amy Astley, editor-in-chief, Architectural Digest

In 2016 Astley, a Condé Nast lifer, inherited a stodgy brand and was tasked with brining a fresh voice and new vision to it. Architectural Digest, which turns 100 this month, had hardly any digital pr...

21 Tammi 202035min

Suosittua kategoriassa Politiikka ja uutiset

aikalisa
rss-ootsa-kuullut-tasta
tervo-halme
ootsa-kuullut-tasta-2
politiikan-puskaradio
viisupodi
rss-podme-livebox
et-sa-noin-voi-sanoo-esittaa
rss-asiastudio
otetaan-yhdet
rss-vaalirankkurit-podcast
the-ulkopolitist
linda-maria
rikosmyytit
rss-mina-ukkola
rss-kaikki-uusiksi
rss-merja-mahkan-rahat
radio-antro
rss-polikulaari-humanisti-vastaa-ja-muut-ts-podcastit
rss-raha-talous-ja-politiikka