370: Customer strategy, customer loyalty and retention - with Bain & Company's partner Rob Markey

370: Customer strategy, customer loyalty and retention - with Bain & Company's partner Rob Markey

Listen to this thought-provoking discussion between Michael and Rob Markey, Bain and Company's partner.We talk about customer strategy, how should we define the loyalty of a customer, what generates loyalty, what steps do you take to build loyalty in a customer base. Rob Markey, a partner and director at Bain & Company and the founder of the firm's Global Customer Strategy and Marketing practice. He is a co-author of The Ultimate Question 2.0 and is the host of the Net Promoter System podcast. He is based in New York.

https://www.firmsconsulting.com/promo

Jaksot(830)

627: USA Champion Gymnast turned entrepreneur & VC, Lisa Carmen Wang — Overcoming Good Girl Brainwashing

627: USA Champion Gymnast turned entrepreneur & VC, Lisa Carmen Wang — Overcoming Good Girl Brainwashing

Welcome to an interview with the author of The Bad Bitch Business Bible, Lisa Carmen Wang. The Bad Bitch Business Bible is Lisa's no-holds-barred guide for women who want to break free of Good Girl Br...

8 Marras 202348min

626: Generating multiple creative hypotheses (Case Interview & Management Consulting classics)

626: Generating multiple creative hypotheses (Case Interview & Management Consulting classics)

For this episode, let's revisit a Case Interview & Management Consulting classic, building of our technique to develop hypotheses, this podcast explains a clever way to generate creative hypotheses. I...

6 Marras 20237min

625: McKinsey senior partner networking success (Case Interview & Management Consulting classics)

625: McKinsey senior partner networking success (Case Interview & Management Consulting classics)

For this episode, let's revisit a Case Interview & Management Consulting classic where we share a networking success story with a McKinsey senior partner. We always ask our clients, especially those f...

1 Marras 202310min

624: Why should you bring energy to the interview? (Case Interview & Management Consulting classics)

624: Why should you bring energy to the interview? (Case Interview & Management Consulting classics)

For this episode, let's revisit a Case Interview & Management Consulting classic where we discuss why you should bring energy to the interview. Lots of candidates leave it to the interviewer to determ...

30 Loka 20236min

623: How AI Will Return Communication To Its Most Natural Form: Voice (with President of WillowTree, Tobias Dengel)

623: How AI Will Return Communication To Its Most Natural Form: Voice (with President of WillowTree, Tobias Dengel)

Welcome to an interview with the author of The Sound of the Future: The Coming Age of Voice Technology, Tobias Dengel. In his new book, Tobias answers why voice technology is the next big thing in tec...

25 Loka 202349min

622: Making sexist comments in interviews (Case Interview & Management Consulting classics)

622: Making sexist comments in interviews (Case Interview & Management Consulting classics)

For this episode, let's revisit a Case Interview & Management Consulting classic where we speak about candidates making sexist comments in interviews. Due to culture, tradition and even good intention...

23 Loka 20233min

621: How to get to $500k per month in 4 years (with Samuel Moses)

621: How to get to $500k per month in 4 years (with Samuel Moses)

I recently had a great conversation with Sam Moses, which I think you will enjoy. We speak about how Sam managed to build a $500k in revenue per month business in just 4 years. We cover a lot of groun...

18 Loka 202355min

620: Estimation Sensitivities During Calculations (Case Interview & Management Consulting classics)

620: Estimation Sensitivities During Calculations (Case Interview & Management Consulting classics)

For this episode, let's revisit a Case Interview & Management Consulting classic where we look at how to make estimations when calculating smaller values or working with enclosed spaces like restauran...

16 Loka 20235min

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