370: Customer strategy, customer loyalty and retention - with Bain & Company's partner Rob Markey

370: Customer strategy, customer loyalty and retention - with Bain & Company's partner Rob Markey

Listen to this thought-provoking discussion between Michael and Rob Markey, Bain and Company's partner.We talk about customer strategy, how should we define the loyalty of a customer, what generates loyalty, what steps do you take to build loyalty in a customer base. Rob Markey, a partner and director at Bain & Company and the founder of the firm's Global Customer Strategy and Marketing practice. He is a co-author of The Ultimate Question 2.0 and is the host of the Net Promoter System podcast. He is based in New York.

https://www.firmsconsulting.com/promo

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193: Case Interview Lawyers

193: Case Interview Lawyers

This series of detailed podcasts provides prospective applicants to our program all the information they need to put together an application package, do well in the screening interviews, and, should t...

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192: Case Interview Undegrads

192: Case Interview Undegrads

This series of detailed podcasts provides prospective applicants to our program all the information they need to put together an application package, do well in the screening interviews, and, should t...

20 Huhti 20145min

191: Case Interview PhDs

191: Case Interview PhDs

This series of detailed podcasts provides prospective applicants to our program all the information they need to put together an application package, do well in the screening interviews, and, should t...

14 Huhti 201410min

190: Case Experienced Hires

190: Case Experienced Hires

This series of detailed podcasts provides prospective applicants to our program all the information they need to put together an application package, do well in the screening interviews, and, should t...

8 Huhti 201411min

189: Case Interview Females

189: Case Interview Females

This series of detailed podcasts provides prospective applicants to our program all the information they need to put together an application package, do well in the screening interviews, and, should t...

2 Huhti 201411min

188: Case Interview MBA Students

188: Case Interview MBA Students

This series of detailed podcasts provides prospective applicants to our program all the information they need to put together an application package, do well in the screening interviews, and, should t...

27 Maalis 20147min

187: Case Interview Selection Criteria

187: Case Interview Selection Criteria

This series of detailed podcasts provides prospective applicants to our program all the information they need to put together an application package, do well in the screening interviews, and, should t...

21 Maalis 201413min

186: Case Interview Overview

186: Case Interview Overview

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15 Maalis 201424min

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