Episode 149: Mark Nichols - D.O.A. Lures
Mill House Podcast10 Loka 2025

Episode 149: Mark Nichols - D.O.A. Lures

About 30 years ago, I spent a few unforgettable days with Mark Nichols on his home waters near Stuart, Florida, chasing big jacks in the St. Lucie River. At the time, Mark was becoming a well-respected entrepreneur and angler, thanks to his young lure company, D.O.A.—short for Deadly on Arrival. Back in 1983, he had begun crafting a hyper-realistic plastic shrimp that proved irresistible to a wide range of saltwater species. It was a game-changer—not just for the anglers who used it, but for Mark himself. A man who loved the outdoors and the challenge of fooling fish, he had found his calling. Over the next 42 years, D.O.A. would go on to develop 27 innovative products capable of catching just about anything that swims—from snook and tarpon to bass and flounder. On today’s episode, we reconnect with an old friend and dive into the mind of Mark Nichols—exploring the genius behind his bait designs and how he continues to stay one step ahead of the fish.

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Jaksot(176)

Episode 176: Mike Dawes - The Permit Game

Episode 176: Mike Dawes - The Permit Game

Mike Dawes has spent more than three decades chasing fish across the globe, building a life around the places, people, and experiences that make fly fishing far more than a sport. Raised in a family s...

21 Loka 1h 20min

Episode 175: Mike Lawson - Legend of the Henry's Fork

Episode 175: Mike Lawson - Legend of the Henry's Fork

Mike Lawson is a legend of the Henry’s Fork—and one of the men who helped shape modern fly fishing in the American West. A fourth-generation Idahoan, Lawson grew up fishing the Henry’s Fork and began ...

8 Loka 1h 33min

Episode 174: Boots Allen - Teton Valley Trout Fishing

Episode 174: Boots Allen - Teton Valley Trout Fishing

Boots Allen is a third-generation fly-fishing guide, tournament angler, writer, fly designer, and one of the longtime stewards of the rivers around Jackson Hole, Wyoming. Born and raised in the valley...

23 Syys 1h 31min

Episode 173: Baker Bishop - Tarpon, Triumph, & Second Chances

Episode 173: Baker Bishop - Tarpon, Triumph, & Second Chances

Baker Bishop is an avid fly fisherman, surfer, husband, father, and mentor whose life has been shaped by a lifelong connection to the water. He picked up a fly rod at just ten years old, taught by his...

9 Syys 1h 29min

Episode 172: Rudy Babikian - Born to Fish

Episode 172: Rudy Babikian - Born to Fish

Rudy Babikian is an accomplished fly fisherman, adventurer, and co-founder of Los Locos, a premier fly-fishing destination in Magdalena Bay, Mexico. Originally from Maine, Rudy cut his teeth in the No...

26 Elo 1h 28min

Episode 171: Landon Mayer - Trout Hunting Wisdom

Episode 171: Landon Mayer - Trout Hunting Wisdom

Landon Mayer is a Colorado fly-fishing guide, fly designer, author, and educator known for his expertise in hunting and sight-fishing large, selective trout. Based on the South Platte River, Landon ha...

12 Elo 1h 23min

Episode 170: Andy & Nicky - Fishing Q&A #4

Episode 170: Andy & Nicky - Fishing Q&A #4

On today’s podcast, we answer a wide range of listener-submitted questions, including whether top-of-the-line rods are really worth it, how far you actually need to cast, advice for aspiring fishing g...

29 Heinä 1h 2min

Episode 169: Paul Puckett - Artist, Angler, & Musician

Episode 169: Paul Puckett - Artist, Angler, & Musician

Paul Puckett is an acclaimed sporting artist, illustrator, and lifelong angler whose work captures the beauty, adventure, and emotion of life on the water. Born and raised in Dallas, Texas, Puckett de...

15 Heinä 1h 25min

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