#19- AI Patient Revolution with Daniel Gartner I Roche Pharmaceutical

What if AI could predict when a patient will abandon their treatment before they even know it themselves?

Join us for a groundbreaking conversation with Daniel Gartner, Omnichannel Outcomes Senior Lead for LATAM at Roche Pharmaceutical, who's pioneering AI-driven patient experiences that are transforming healthcare outcomes.

Discover how the pharmaceutical industry is leveraging AI to achieve:

• 42% better performance in identifying relevant patients
• 50% reduction in operational tasks, freeing teams for strategic work
• Real-time patient journey mapping that catches drop-offs as they happen
• On-demand HCP support that puts critical information at doctors' fingertips instantly

Key revelations:

🧬 How AI is creating "dynamic patient profiles" that evolve in real-time

💊 The shift from reactive to predictive patient engagement

🔬 Why combining LLMs with domain expertise is the breakthrough pharma needed

🎯 The 3-pillar content strategy revolutionising HCP engagement

🌍 How global content enrichment is breaking down geographic barriers

Daniel shares tactical insights from 9+ years at Roche and Novartis, revealing exactly how pharma marketers can implement AI while maintaining medical accuracy and regulatory compliance.

Whether you're in pharma, healthcare, or any regulated industry, this episode unveils the blueprint for using AI to transform customer experiences while navigating complex compliance requirements.

Listen now and discover why the future of healthcare isn't just about treating patients—it's about predicting their needs before symptoms appear.