What to Know Before You Buy or Sell a Brewery

What to Know Before You Buy or Sell a Brewery

There’s a lot of consolidation in the brewing industry right now. And, there are a lot of people looking to make an exit. We tell clients that, right now, it’s probably cheaper to buy a brewery than to start one. Whether you’re buying or selling there’re thing you need to think about and protections you need to have. From transaction structure to warranties to owner financing to employee issues, there’s a lot to think about. In this presentation we’ll give you best practices for evaluating and completing an alcohol producer/seller purchase or sale transaction.


As an attorney at Beer Law Center, John’s practice centers on the craft beverage industry. Handling everything from business formation to TTB/ABC, to trademark, and buying/selling an alcohol business, John works with clients to help them achieve their personal and business goals. John authored the book Beer Law: What Brewers Need to Know and is a Certified BJCP Judge, holds Level II Certifications in Wine and Beer from WSET, and is the country’s only alcohol attorney who is also a Certified Cicerone. John is based in Raleigh and practices in North Carolina, Virginia, and West Virginia.


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December 8–10, 2025

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Profitable Taproom Tactics

Profitable Taproom Tactics

Despite their best efforts, most Owners, GMs, and Taproom Managers leave money on the table because their taprooms operate below their true potential. In this session, we break down 12 proven tactics ...

24 Kesä 34min

ESOP as a Succession Plan

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An ESOP (employee stock ownership plan) can be the right succession strategy for a craft brewer. This presentation will offer a detailed look at how an ESOP can enable an owner to receive fair value f...

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10 Kesä 28min

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Recent years have seen dramatic growth in brewery collaboration structures ranging from simple contract brewing to regional platforms consolidating brands under shared infrastructure. These models off...

3 Kesä 40min

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Adding Spirits to Your Brewery

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27 Touko 26min

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Is DtC Right for Me? Understanding the Risks and Rewards of Shipping Beer

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20 Touko 53min

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16 Touko 56min

It's Okay To Not Be Okay: Mental Health at Breweries

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Craft beer is all about friendship and fun, and that can ironically make it harder for folks who are dealing with anxiety, depression, or suicidality to open up about their struggles. Because craft be...

13 Touko 46min

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