Puntos Palacio: una estrategia holística de lealtad (#680)
Let's Talk Loyalty24 Kesä 2025

Puntos Palacio: una estrategia holística de lealtad (#680)

AI platforms are changing how customers discover brands.

Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you.

Sign up for their live session at loyaltyinsiders.com.

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This episode of Let's Talk Loyalty & Loyalty TV is in Spanish.

Hoy nos adentramos en el fascinante mundo del lujo y la lealtad con una invitada excepcional, Esther Subias Hernandez. Exploraremos cómo Puntos Palacio, más allá de ser un programa transaccional, es una estrategia holística que integra experiencias exclusivas, comunidades vibrantes y una profunda personalización basada en la data, elevando la relación con sus clientes a un nivel Totalmente Palacio.

¡Prepárense para descubrir los secretos de la lealtad en el segmento más exclusivo del retail!

Hosted by Alex Saul

Show notes:

1) Esther Subias Hernandez

2) El Palacio de Hierro

3) Pour Your Heart Into It – Howard Schultz

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Jaksot(786)

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