Brandy
Top 3% Podcast. Brandy features candid brand and marketing conversations over cocktails with Reilly Newman and Scott Saunders, the rebranding experts behind the award-winning brand transformation studio Motif Brands. Infusing 40+ years of combined strategy and rebranding experience, each round delivers a high-proof concentration of brand positioning, marketing, and behavioral science. Learn to unlock your strengths, align with your audience, and increase your pricing power. Each episode is concise, ad-free, and on the house. Listen responsively.

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Jaksot(120)

Customer Service Crack Down: Brand Experience and Policies

Customer Service Crack Down: Brand Experience and Policies

Costco and Nike Collaboration?⁠⁠⁠>> Get the Award-Winning Book (Brandy): BrandyBook.usThis Brandy episode focuses on how memorable brand experiences depend on customer service. Brands like Target and ...

11 Marras 202513min

Cocktail: Mr. Pibb, AI, and the New Economy

Cocktail: Mr. Pibb, AI, and the New Economy

The return of a more caffeinated Mr. Pibb and is AI a bubble?⁠⁠⁠>> Get the Award-Winning Book (Brandy): BrandyBook.usThis Brandy episode is a cocktail shaken with nostalgia, stirred with AI, and serve...

6 Marras 202520min

Halloween Special: Top 10 Brand Horror Stories

Halloween Special: Top 10 Brand Horror Stories

LISTEN IF YOU DARE! 💀 ⁠⁠⁠>> Get the Award-Winning Book (Brandy): BrandyBook.usIn this special Halloween edition of Brandy, hosts Reilly Newman and Scott Saunders dive into the dark side of branding w...

30 Loka 202528min

The AWS Outage: Lessons on Brand Dependency

The AWS Outage: Lessons on Brand Dependency

When Amazon Web Services (AWS) went down, half the internet went with it. ⁠⁠>> Get the Award-Winning Book (Brandy): BrandyBook.us⁠⁠When AWS went down, half the internet went silent. But for founders p...

28 Loka 202519min

Beyond Content: The Future of Marketing Isn’t Content — It’s Moments

Beyond Content: The Future of Marketing Isn’t Content — It’s Moments

Most brands chase content. Great brands create moments. ⁠⁠>> Get the Award-Winning Book (Brandy): BrandyBook.us⁠⁠In a digital world obsessed with “content,” few brands realize that what people truly r...

21 Loka 202530min

Q&A: Renaming and Rebranding

Q&A: Renaming and Rebranding

The first Brandy Q&A episode! ⁠⁠>> Get the Award-Winning Book (Brandy): BrandyBook.us⁠⁠Reilly Newman and Scott Saunders tackle a question from listener Megan W. (USA) who asked about renaming during a...

14 Loka 202520min

The Pop-Up Economy: Spirit Halloween’s Billion-Dollar Lessons For Your Brand

The Pop-Up Economy: Spirit Halloween’s Billion-Dollar Lessons For Your Brand

What can your business learn from Spirit Halloween? ⁠⁠>> Get the Award-Winning Book (Brandy): BrandyBook.us⁠⁠Every fall, empty storefronts rise from the dead, wrapped in orange, black, and Spirit Hall...

7 Loka 202520min

Private Label Power: Lessons from Costco, Aldi, Target and Trader Joe’s

Private Label Power: Lessons from Costco, Aldi, Target and Trader Joe’s

Private labels aren’t just for grocery stores—they’re a masterclass in perception, value, and strategy⁠>> Get the Award-Winning Book (Brandy): BrandyBook.us⁠From Costco’s Kirkland to Target’s private ...

30 Syys 202515min

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