#110: Making social media campaign go viral with Jonathan Maxim, CEO at HeyPal
Every app marketer would love for their app marketing campaign to go viral. Spending less by getting your potential users’ attention to spread the message about your app is pure gold. Today’s guest is...
13 Kesä 202235min
#109: Solving the AdTech Maze to make UA manager life easier with Ankit Rawal, VP - International Sales & Marketing at Affle’s MAAS
Every person on this planet who needs to get up on a Monday morning to tune in his brain to work and, basically, it never stops till Friday evening, would agree that it is tough. Now, if you are an ap...
6 Kesä 202232min
#108: How to market apps via Influencers with Nadia Bubennikova, Head of agency at BuzzGuru
So it’s Monday morning, you’re sitting at your desk, taking a sip from your coffee mug and go like “Ok, I know my app’s user base isn’t growing as I planned. That’s obvious. I need to try another chan...
30 Touko 202250min
#107: Apps and brands with Charlie Cooke, Head of Growth at Sidekick by Sorted Food
Let’s make a quick mental experiment. When I say brand, what pops up in your mind? Apple? Nike? Tesla? That’s right - all those are brands, in fact if you think about it you can easily count like a do...
23 Touko 202225min
#106: How we gained 200M+ downloads with Anton Volovyk, COO at Reface
Since the inception of the iPhone and its innovative App Store, we heard many success stories of apps that grabbed so many people’s attention because of their novelty, practical application or just pu...
16 Touko 202229min
#105: How we bootstrapped to 1 million users with Ania Wysocka, Founder At Rootd
Anxiety. If this word doesn’t tell you anything, lucky you. So many people on this planet are familiar with anxiety. Essentially, it is a fear of what is about to come, it’s a dread over something you...
9 Touko 202237min
#104: State of Mobile Messaging 2022: Insights from 100B messages with Josh Wetzel, CRO at OneSignal
According to Statista, in 2021, daily, emails alone were sent a whopping 320 billion times. Emails - the first kind of digital messaging that was adopted at mid-90s and by now they exist almost solely...
2 Touko 202238min
#103: Driving app installs with TikTok Ads with Ryan Thorpe, CMO at Reflectly
Alright, so you’re looking at the number of daily and monthly active users for your app and wonder “is there a new app marketing channel I am missing?” You’ve heard about TikTok, you know that there i...
25 Huhti 202227min
