
Can Tariffs Lead to Higher Margins for U.S. Sellers?
Could the current wave of tariffs actually help U.S. eCommerce sellers? In this episode, I'm joined by longtime ECF member Aaron Rubin, founder of ShipHero, to explore a counterintuitive take on how r...
2 Touko 202541min

De Minimis Reform, 2nd Order Tariff Implications & New LLM Capabilities
Are you feeling the weight of rising tariffs and wondering how to adapt your business? In this "State of Play" episode, I'm joined by my good friend Steve Chou to unpack the latest challenges shaking ...
25 Huhti 202559min

The Unfiltered Truth About Marketing Agencies: Why Most Are Terrible And How to Find the Few Worth Hiring
Do you ever feel like hiring a marketing agency is more hassle than help? You're not alone - agencies are a hot topic in the ECF community, and not always in a good way. In this episode, I sit down wi...
18 Huhti 20251h 11min

Cringe-Worthy Leadership Mistakes & What We Learned
Ever made a leadership call that totally backfired - or waited too long to make a tough team decision? In this episode, I'm joined by my good friend and repeat guest Bill D'Alessandro to swap stories ...
11 Huhti 202543min

Advanced AI Geek Out: Building Autonomous Agents, a 25% Teamwide Productivity Boost in 30 Days & More
What if your marketing team never slept and could execute flawlessly 24/7? In this episode, I geek out with Jacob Posel (until recently, Director of AI at Common Thread Collective), who's building AI ...
4 Huhti 202547min

Two Guys Talk About Their Underwear (And How It's Helped Build a Premium Brand)
Have you ever wondered what it takes to build a long-lasting, high-quality apparel brand in today's fast-moving eCommerce world? In this episode, I sit down with Mac Bishop, the founder of Wool&Prince...
28 Maalis 20251h 3min

Substack, Japanese Manufacturing, and Personal Brand Transitions
Are you feeling burnt out by social media but still trying to grow your brand? In this episode, I chat with Sonia Roselli, founder of Sonia Roselli Beauty, about navigating the ever-changing world of ...
21 Maalis 20251h 2min

How a Non-Programmer Cut $150K in SaaS Fees by Building Custom Software with AI
Have you ever thought about building your own AI tool to boost your business? In this episode, I'm thrilled to share the incredible story of Zac Plansky, owner of AT3Tactical.com. Zac transformed his ...
14 Maalis 20251h 2min




















