eCommerce MasterPlan

eCommerce MasterPlan

Trying to work out how to acquire more customers?

Need to improve customer retention?

Or just looking for some reassurance you’re on the right track?

That’s what the eCommerce MasterPlan is here for.

Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing.

Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from.

Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU.


Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process!

Tämä podcast on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi podcastin jaksot saattavat sisältää mainontaa.

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Building a Marketplace For Diverse Brands on WooCommerce with the co-founders of SheHeThey

Building a Marketplace For Diverse Brands on WooCommerce with the co-founders of SheHeThey

Michael Ayre and Luke Jordan are the co-founders of SheHeThey – the home of diverse brands. It’s a marketplace built on WooCommerce, celebrating Queer, Black, POC, Disabled, Neurodivergent, Woman, and...

26 Joulu 202235min

3x Conversion Rate from Paid Search for BCorp Audiobook App Xigxag

3x Conversion Rate from Paid Search for BCorp Audiobook App Xigxag

Kelli Fairbrother is a co-founder at xigxag, one of the most innovative tech start-ups in the UK in 2022 according to Tech Nation’s Rising Stars competition. xigxag is an app bookseller, which offers ...

19 Joulu 202236min

The Big Trends in eCommerce

The Big Trends in eCommerce

Want to know what are the BIG trends are in eCommerce and DTC? Then you need to listen to this episode...Chloe's catching up with a private equity eCommerce specialist. What does that mean for you? We...

12 Joulu 202230min

What does successful sustainability marketing look like in 2023? With Sustainable eCommerce's Giles Smith

What does successful sustainability marketing look like in 2023? With Sustainable eCommerce's Giles Smith

Giles Smith is the host of the Sustainable eCommerce Podcast and eCommerce coach helping sustainable brands to build and scale profitably. He’s been in eCommerce since 2015, co-founded one of Australi...

5 Joulu 202250min

Sustainable Shopify watch brand plants 880,000+ trees AND sells $3m a year - meet TruWood

Sustainable Shopify watch brand plants 880,000+ trees AND sells $3m a year - meet TruWood

Bishoi Khella is the founder and CEO at TruWood, a Canadian wooden watches brand. Selling on Shopify they’re on a mission to provide as much value to the world as possible, which includes planting ove...

28 Marras 202230min

Tapping into an under-served market with eCommerce Startup Tiwani Heritage

Tapping into an under-served market with eCommerce Startup Tiwani Heritage

Lola Cawood and Carol Lathbridge are the co-founders of Tiwani Heritage, the UK’s FIRST retailer of recyclable synthetic hair extensions. They sell their 100% biodegradable and plastic free products v...

21 Marras 202236min

Selling $500k in your first 4 months on Shopify with Buderflys' brilliant Shea Gerhardt

Selling $500k in your first 4 months on Shopify with Buderflys' brilliant Shea Gerhardt

Shea Gerhardt is the inventor, founder and CEO of Buderflys, an innovative and strategic earbud brand. Based in the USA they’re selling exclusively DTC via their Shopify store to the USA only at the m...

14 Marras 202233min

Growing a Sustainable eCommerce Brand 60% a year with Bert Beagley-Brown from TOG Knives

Growing a Sustainable eCommerce Brand 60% a year with Bert Beagley-Brown from TOG Knives

Bert Beagley-Brown is the founder and Managing Director at TOG Knives a UK brand that designs & sells premium kitchen knives, batch-produced in the Samurai sword capital of Japan. Selling via their Wo...

7 Marras 202233min

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