eCommerce MasterPlan

eCommerce MasterPlan

Trying to work out how to acquire more customers?

Need to improve customer retention?

Or just looking for some reassurance you’re on the right track?

That’s what the eCommerce MasterPlan is here for.

Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing.

Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from.

Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU.


Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process!

Tämä podcast on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi podcastin jaksot saattavat sisältää mainontaa.

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Google's Comparison Shopping Service. What is it? Who should use it? And how to do it well

Google's Comparison Shopping Service. What is it? Who should use it? And how to do it well

Our guest is Jon Lord of Connexity. As many of you know I’m a big of Google Ads fan, so at eCommerce expo last year, when Jon started to tell me about Google “Comparison Shopping Service" – or CSS for...

24 Helmi 201931min

Launching a watch store by focusing on brand and customers with James Reeves of Diefendorff

Launching a watch store by focusing on brand and customers with James Reeves of Diefendorff

James Reeves is the CEO at Diefendorff, a watch company inspired by the American Revolution. James launched the brand in January 2018, and are experiencing 20-30% monthly traffic growth. We talk about...

17 Helmi 201931min

Using WooCommerce to build eCommerce Fashion brands in 2 countries with Content Marketing

Using WooCommerce to build eCommerce Fashion brands in 2 countries with Content Marketing

Guerric de Ternay is the founder of two fashion brands focused on providing sustainable products. GoudronBlanc is over 8 years old offers unique crew and V-neck T-shirts for men using organic cotton, ...

10 Helmi 201931min

Justin King Author of "Digital Branch Secrets" B2B eCommerce for distributors and wholesalers

Justin King Author of "Digital Branch Secrets" B2B eCommerce for distributors and wholesalers

Today we’re diving into the world of B2B eCommerce – so selling to other businesses via eCommerce channels rather than selling to consumers. I know we have a fair few of you B2B bods out there listeni...

3 Helmi 201928min

Chloe Thomas on setting eCommerce Success Goals

Chloe Thomas on setting eCommerce Success Goals

To celebrate 200 episodes, and the end of our 2019 eCommerce MasterPlan Growth Series sponsored by Omnisend Chloe takes over the show to talk about Success goals. What they are, how to identify them, ...

30 Tammi 201928min

Subscription eCommerce, how to get to $17m with Live Glam's Dhar Mann

Subscription eCommerce, how to get to $17m with Live Glam's Dhar Mann

Dhar Mann is the founder of LiveGlam – a beauty subscription box service. The impressive social media follower base (over 1.5m Instagram, over 100k Facebook) is testament to the power of their influen...

27 Tammi 201936min

Email marketing for Product Launches to create 200% growth with Chris from Dixxon Flannel Co

Email marketing for Product Launches to create 200% growth with Chris from Dixxon Flannel Co

Chris Vallely is in charge of ecommerce, product development, and supply chain at Dixxon Flannel Co. Founded in 2013 they have grown by over 200% each year aiming for sales of $9 million this year. -...

23 Tammi 201933min

Amanda Perry Facebook Ads Tips for eCommerce

Amanda Perry Facebook Ads Tips for eCommerce

Amanda Perry is a Facebook Ads strategist par excellence, with recent client successes including driving over $1m in 4 months for one client and a launch worth over £200k for another! She joined me in...

20 Tammi 201934min

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