Diagnose Your Ecommerce Growth Potential in 5 Minutes
Is your brand truly set up for growth? Or just treading water?In this episode of the Podcast, Taylor and Richard introduce CTC’s brand new Strategic Growth Scorecard—a 7-metric framework designed to h...
22 Touko 202532min
95% of Ecommerce Businesses Are Worth NOTHING
95% of ecommerce brands are worth ZERO. Why? In this episode, we unpack the harsh reality behind most DTC businesses, why logical decisions don’t drive entrepreneurship—and what actually does.Taylor a...
20 Touko 202531min
Daily Ad Tweaks Are Wasting Your Budget
Are you obsessively tweaking your ad campaigns only to see flat results?In this episode of the Podcast, Richard sits down with Luke Austin, to expose why daily bid and budget changes are wasting your ...
15 Touko 202533min
Inside the $10M+ Brand Growth Workflow (Real Client Example)
Ever wonder how $10M+ ecommerce brands make their next move?In this episode of the Podcast, Taylor and Richard walk through a real world growth scenario pulled directly from CTC’s work with a 9-figure...
13 Touko 202523min
We Killed the Growth Map! Here’s What Replaces It
We just did something radical: we killed the Growth Map—CTC’s signature media buying tool used for years across hundreds of ecommerce brands.Why?Because AI changed the game.In this episode of the Podc...
8 Touko 202526min
Growth Is a Muscle—Here’s How to Train It
Most brands think they have a growth problem—but what they really have is a DOING problem. In this episode, we break down why volume of action is the single greatest predictor of business growth—and h...
6 Touko 202521min
How Skullcandy Used a Competitor to Win New Customer
What happens when you collaborate with a competitor instead of competing with them?In this episode of the Podcast, we sit down with Skullcandy CEO Brian Garofalow to unpack the bold business strategy ...
1 Touko 202537min
We Built Our Own Incrementality Testing Tool
After years of relying on expensive, limited solutions, we decided to build our own. In this episode of the Podcast, CTC’s VP of Ecommerce Strategy Luke Austin is joined by VP of Technology Kwa and D...
29 Huhti 202543min
