
Margins Are Shrinking, Debt Is Rising – What’s Next for Ecom?
Margins are shrinking, debt is rising, and ecommerce brands are feeling the squeeze. In this episode of the Podcast, we dive deep into the financial realities facing DTC brands in 2025. Is the ecommer...
6 Helmi 202556min

Why Ecommerce Is About to Get Even Harder (Here’s How to Survive)
Ecommerce is facing major challenges in 2025—rising ad costs, AI disruptions, and now, new tariffs. If you’re running a brand, you need to know what’s coming and how to adapt before it’s too late. In ...
4 Helmi 202536min

2024 Was About Surviving – 2025 Is About Winning
2024 was all about getting the fundamentals right—fixing tracking, managing costs, and ensuring brands could survive in a tough market. But 2025? It’s time to WIN. In this episode, we break down the s...
30 Tammi 202530min

The Truth About Incrementality: Are You Measuring Your Ads Wrong?
Are you really measuring your ads the right way? In this episode we dive deep into the world of incrementality testing—what it is, why it’s so important, and why most brands struggle to operationalize...
28 Tammi 202533min

Secrets to Scaling Big: Inside Born Primitive
In this episode, we take an in-depth look at the incredible growth story of Born Primitive, the ecommerce brand that has redefined what it takes to succeed in today’s competitive marketplace. Founder ...
23 Tammi 202555min

The Missing Link in Your Ad Strategy: Creator Content That Works
Discover the key to transforming your ad strategy with creator-driven content that delivers real results. In this episode, Richard and Adrianne reveal how brands can integrate high-quality creator con...
21 Tammi 202524min

Say Goodbye to TikTok? The Truth About the Possible Ban
Is TikTok on the verge of being banned in the United States? In this episode of the Podcast, we dive into the Supreme Court hearing that could determine TikTok’s future and its potential impact on the...
16 Tammi 202519min

How We Forecast Millions in Revenue for DTC Brands
Discover the step-by-step process behind CTC’s Prophit System, our proven method used to forecast millions in revenue for leading DTC brands. In this video, we dive into the daily workflows, data int...
14 Tammi 20257min



















