Setting a Corporate Strategy for Social Good
From corporate social responsibility to ESG, an increasing number of for-profit organizations are pursuing positive social impact. But to “do well by doing good,” Jacob Harold (cofounder of Candid; fo...
10 Touko 202327min
The Difference Between a Plan and a Strategy
Planning is comforting but it’s a terrible way to make strategy, says Roger Martin, former dean of the Rotman School of Management at the University of Toronto. In contrast, setting strategy should pu...
3 Touko 202311min
Align Your Sales Team with Your Strategy
Getting your sales team on board with your strategy shouldn’t be an afterthought, Harvard Business School professor Frank Cespedes argues. After all, the engine of many businesses is a strong sales co...
3 Touko 202321min
Is a Subscription Model Right for Your Business?
Subscriptions aren’t new – the business model dates back to trade guilds in the 12th century. But Robbie Kellman Baxter, an expert on the business of subscriptions, says with new billing platforms, re...
3 Touko 202328min
How to Build a Better Pricing Strategy
With rapidly changing markets and emerging technologies, setting the right price is harder than ever. But pricing strategy consultant Rafi Mohammed tells former HBR IdeaCast host Sarah Green Carmichae...
1 Touko 202315min
