Impact Pricing
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.

Tämä podcast on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi podcastin jaksot saattavat sisältää mainontaa.

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Personalities in the Pricing Community (and how to interact with them) with Robert Ribciuc

Personalities in the Pricing Community (and how to interact with them) with Robert Ribciuc

For the last ten years, Robert Ribciuc has been working as the Managing Partner of EBITDA Catalyst, helping clients accelerate growth in key valuation metrics. He has a BA in Math and Economics from H...

6 Helmi 202333min

Blogcast: A Nespresso Price Increase

Blogcast: A Nespresso Price Increase

This is an Impact Pricing Blog published on December 21, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/a-nespresso-price-increa...

3 Helmi 20232min

Pricing Table Topics: 9 of Hearts – The Most Common and Least Attractive Buyers

Pricing Table Topics: 9 of Hearts – The Most Common and Least Attractive Buyers

This one is the 9 of Hearts from the Selling Value card deck. It is true that buyers on an analytical journey are very price sensitive. Buyers on an analytical journey are probably the way you and I s...

1 Helmi 20232min

The Power of Data-driven Pricing Solutions for Your SaaS Business with Bryan Belanger

The Power of Data-driven Pricing Solutions for Your SaaS Business with Bryan Belanger

Bryan Belanger is the senior director of Technology Business Research. He's also the senior director at XaaS Pricing, a subsidiary of TBR that helps SaaS companies price on a data-driven approach. In ...

30 Tammi 202329min

Pricing Table Topics: 9 of Spades – Know What Information the Buyer Needs

Pricing Table Topics: 9 of Spades – Know What Information the Buyer Needs

This one is the 9 of Spades from the Selling Value card deck. Buyers need different information depending on where they are in their own buying process. There's a map in the Selling Value book that ta...

25 Tammi 20232min

Increase Your Pricing Power: Monetize SaaS with Ayon Bhattacharyya

Increase Your Pricing Power: Monetize SaaS with Ayon Bhattacharyya

Ayon Bhattacharyya is the Founder of Biz Growth Spurt, a consulting firm based out of New Zealand. He has experienced pricing in half a dozen companies, and he's a passionate animal welfare advocate. ...

23 Tammi 202333min

Blogcast: A Price Negotiation Example

Blogcast: A Price Negotiation Example

This is an Impact Pricing Blog published on December 14, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/a-price-negotiation-exam...

20 Tammi 20232min

Pricing Table Topics: 10 of Diamonds – Reveal the Price Only After the Value Is Communicated

Pricing Table Topics: 10 of Diamonds – Reveal the Price Only After the Value Is Communicated

This is the 10 of Diamonds from the Selling Value card deck. You should reveal the price only after the value is communicated. What happens is, when our buyers hear the price, at that moment, they're ...

18 Tammi 20232min

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