Shopify Masters
Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.

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The Recipe for a Perfect Shopping Experience, No Matter Where Your Customers Are

The Recipe for a Perfect Shopping Experience, No Matter Where Your Customers Are

Magnolia Bakery’s senior marketing manager Adam Davis is taking the iconic chain to new heights, using Shopify to streamline all points of sale and optimize the online shopping experience for its cust...

23 Marras 202331min

Why Going DTC Isn’t as Simple as Putting Your Inventory Online

Why Going DTC Isn’t as Simple as Putting Your Inventory Online

Perfectwhitetee co-founders Jen Menchaca and Lisa Hickey had decades of experience in fashion wholesale. Now, they’re taking their t-shirt company direct to consumer, and learning an entirely new stra...

21 Marras 202328min

Shaun White’s Journey From Olympian to Entrepreneur

Shaun White’s Journey From Olympian to Entrepreneur

In 2022, Shaun launched WHITESPACE, a premium line of snowboarding gear and apparel made for life on and off the mountain. In conversation with Shopify, Shaun shares his journey of building a brand, a...

16 Marras 202336min

The Playbook for Creative Branding

The Playbook for Creative Branding

Emily Miller launched OffLimits, creating cereal with out-of-the-box branding and ingredients that are actually good for you. Discover her creative branding strategies and how you can disrupt a tradit...

14 Marras 202330min

How To Go From Maker to 7-Figure Business Owner

How To Go From Maker to 7-Figure Business Owner

New York artist Jono Pandolfi is the go-to ceramist for many reputable establishments, including eateries at MOMA and the Four Seasons Hotel, and several Michelin Star restaurants. Jono and his brothe...

9 Marras 202334min

The Tips You Need for Black Friday/Cyber Monday Email and SMS

The Tips You Need for Black Friday/Cyber Monday Email and SMS

The most common mistake that most brands make with their Black Friday/Cyber Monday email and SMS campaigns? Not being aggressive enough. Jacob Sappington, director of email strategy at growth agency H...

7 Marras 202329min

How to Host Events People Want to Attend

How to Host Events People Want to Attend

Ariane Goldman founded Hatch out of a personal need and set the tone for maternity fashion nationwide. Her business caught the attention of Marquee Brands, where Ariane now oversees an entire maternit...

2 Marras 202326min

Black Friday/Cyber Monday Strategies from 7 Shopify Merchants

Black Friday/Cyber Monday Strategies from 7 Shopify Merchants

This special Black Friday and Cyber Monday episode features advice from seven Shopify merchants, including Momofuku, Dieux Skincare, Jono  Pandolfi Designs, Magnolia Bakery, Offlimits, Bandit Running,...

31 Loka 202311min

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