What 'Community First' Really Means for a DTC Company
Tim and Nick West took a scrappy approach to building Bandit, their community-first apparel company for runners. They didn’t bring it up at their run club and they didn’t do any paid advertising in th...
26 Loka 202334min
Packaging Power: Tips That Will Help Your Brand Pop off the Shelf
Jen Liao transitioned her popular restaurant into the full blown DTC brand, MìLà, turning her family recipes into a thriving food business. She shares tips for making the switch and handling quality c...
24 Loka 202326min
Building in Public: How to Let Customer Feedback Guide Your Brand
Marcus Milione launched and scaled his business, Minted New York, by sharing his journey online. Throughout development, he brought customers for the ride, incorporating their feedback along the way. ...
19 Loka 202329min
If You’re Launching a New Product, Listen to This
Ryan Close established a new product category with his company Bartesian, created competition for his own brand, and signed major licensing deals with some of the largest liquor companies in the world...
17 Loka 202334min
The Do’s and Don’ts for Social Media Marketing
How did Charlotte Palermino build a tight-knit community on TikTok and launch her brand, Dieux Skin? Listen to discover her formula for standing out on social media and creating community with your ma...
12 Loka 202328min
You Want Your Business to Last. Here’s How
To celebrate Latinx and Hispanic Heritage Month, Ali Mejia and Mariela Rovito discuss how they’ve built longevity into their sleepwear brand, Eberjey, while keeping creativity alive. For more on Eberj...
10 Loka 202330min
The Marketing Playbook From Nik Sharma, "The DTC Guy"
Nik Sharma, “The DTC Guy,” kicks off the Shopify On Location in New York series with his marketing playbook. His recommended combination of organic content and paid media has helped grow some of the b...
5 Loka 202334min
Entrepreneur State of Mind, A Shopify Miniseries
Shopify On Location is back on the road again, this time to share valuable insights from some of the most notable founders and industry experts in New York City. We’ll dive into things like designing ...
3 Loka 202355s
