The 80/20 Principle

Figuring out how to harness [80/20 efficiencies](https://ernietheattorney.net/strategic-prioritization/) takes thought and experimentation. But the payoff of exponential efficiency is always worth the...

7 Touko 201910min

The kid played by Ralph Macchio didn't understand that in life you can have what you want if you're willing to work for it. And if you aren't fixated on how you'll get it. Oh, and it helps to have a g...

30 Huhti 201917min

There are several ways to gather client feedback and testimonials. In this episode, we'll discuss the pros and cons of each way. We'll talk about the best tools to use, and the optimal form questions ...

23 Huhti 201936min

To grow your practice you need more than just information. You need timely insight from folks who've been where you are now. Folks who've attained success and have helped others succeed too. The best ...

16 Huhti 201915min

Your ideal clients are looking for you, their ideal lawyer. But they don't know how to find you, so you have to find them. And strategic marketing is the way you can do that. Unfortunately, too many l...

9 Huhti 201916min

Most lawyers don't understand the proper way to market their practices. There are only two kinds of marketing lawyers should do, and you should not spend a dime until you understand how to properly ma...

2 Huhti 201935min

If you're looking to work less but earn more, then you must learn as much as you can about the 80/20 principle. And you must strive to leverage it in every aspect of your life—especially in managing y...

26 Maalis 201919min

The human brain is hard-wired to process information in story form. Knowing this helps us see the massive opportunity for better communicating ideas, and better motivating or persuading people to act ...

19 Maalis 201938min