Reuters and SAS on trusting the brand and publisher relationship
Josef Najm, director of programmatic and partnerships at Thomson Reuters, and Mibbie Plouvier, head of global programmatic strategy at SAS, join The Current Podcast to describe how their partnership h...
2 Loka 202421min
United Airlines’ Mike Petrella on personalizing the in-flight experience
United recently launched Kinective Media, the airline industry’s first media network. Its first-party data could change the future of people’s travel experiences. Episode TranscriptPlease note, this ...
25 Syys 202421min
Wayfair’s Kara O’Brien on unifying the in-store and digital shopping experience
Wayfair Head of Brand Marketing Kara O’Brien joins The Current Podcast to discuss blending the in-store and digital shopping experience. Please note, this transcript may contain minor inconsistencies...
18 Syys 202415min
CVS Media Exchange’s Parbinder Dhariwal on the next phase of the retail-media revolution
Parbinder Dhariwal, VP and GM of CVS Media Exchange, discusses CVS’s self-service advertising offering and the future of DEI initiatives in retail media. Episode TranscriptPlease note, this transcript...
11 Syys 202420min
Stagwell’s Mark Penn on polling, politics and media
Mark Penn, the chairman and CEO of Stagwell Inc., reflects on his extraordinary career, driven by his passion for politics and marketing, and offers insights on why this is a good year for marketers. ...
4 Syys 202415min
Polaris’ Pam Kermisch on marketing past assumptions in the powersports space
Polaris’ Chief Customer Growth Officer talks with The Current Podcast about how many of the company’s customers are multicultural and have preferred style over performance. Episode TranscriptPlease no...
3 Heinä 202422min
Foxtel Media’s Mark Frain on why improving the customer experience is top of mind for the streaming age
Foxtel Media CEO Mark Frain dishes on how the customer and advertising experience are shifting amid the proliferation of streaming. Episode TranscriptPlease note, this transcript may contain minor in...
26 Kesä 202421min
e.l.f. Beauty CMO Kory Marchisotto on betting on women’s love for live sports
Chief Marketing Officer Kory Marchisotto joins The Current Podcast to discuss why the makeup brand e.l.f. Beauty decided to air a Super Bowl ad, and why other female-driven brands are missing out. Epi...
19 Kesä 202420min
