The Brand Marketing Show

The Brand Marketing Show

Welcome The Brand Marketing Show. The show for the creators. The innovators. The ones who wake up at 3am with an idea that won't let go and refuse to accept "that's just how it's done." Who sketch prototypes on napkins and turn kitchen tables into laboratories. Who look at every "impossible" and whisper back, "watch me." You don't just create products. And you understand that people don't fall in love with features and benefits. They fall in love with the future you're building. The problems you're solving. The way you make them feel when they hold your creation in their hands. And you're determined to make them feel something extraordinary. Some might call you perfectionists. Dreamers. Disruptors. We call you the future. Because while the world is drowning in ordinary, you're busy crafting extraordinary. While mass market settles for mediocre, you're obsessing over every detail that transforms a simple product into an experience people can't stop talking about. I'm Cath Langman, and I'm here to lift the lid on what's possible when innovation meets obsession. When purpose meets profit. When the crazy idea in your head becomes the must-have product in their hands. Are you ready to turn your vision into their obsession? Let's go.

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7 Last Minute Tips To Crush Your Christmas Campaign

7 Last Minute Tips To Crush Your Christmas Campaign

To all our eCommerce brands out there in the middle of crazy holiday season - I see you! You've just come out of Click Frenzy, are about to launch or are already in the middle of your Black Friday/Cyb...

15 Marras 202239min

Content Creation for eCommerce Brands With Sharon Hunter

Content Creation for eCommerce Brands With Sharon Hunter

Are you feeling uninspired and frustrated with creating content for your brand? Are you overwhelmed about what you should be creating, and how often and where to publish it? Waiting until you have the...

8 Marras 202246min

How To Calculate Your ROI On Klaviyo

How To Calculate Your ROI On Klaviyo

Today I get to talk about one of my favourite subjects, email marketing! But it's really a double hit combo of favourite subjects as I'm going to be talking about email marketing AND data… and for all...

1 Marras 202225min

Discovering Resilience And Rebuilding A Brand After Tragedy

Discovering Resilience And Rebuilding A Brand After Tragedy

Imagine building up a business from scratch to 7 figures over 12 years and then, in one day, to watch it all go under water - literally! Today's episode is the story of Kristy Rigby, owner of Boutique...

25 Loka 202251min

Is Facebook Advertising A Waste of Money in 2022?

Is Facebook Advertising A Waste of Money in 2022?

Hell no! But you need to read this... Recently, I heard a number of eCommerce brand owners discussing the topic of giving up Facebook ads because they'd heard how hard it is to get a profitable ROI. A...

18 Loka 202235min

From Sleepless Nights to A Global Brand, The Baby Loves Sleep Journey

From Sleepless Nights to A Global Brand, The Baby Loves Sleep Journey

Today's interview is with friend and client, Malou founder of Baby Loves Sleep. And like myself and so many of you, Malou was inspired to create her first product, a baby sleeping bag, because of a pr...

11 Loka 202242min

From Sleepless Nights to A Global Brand, The Baby Loves Sleep Journey

From Sleepless Nights to A Global Brand, The Baby Loves Sleep Journey

Today's interview is with friend and client, Malou founder of Baby Loves Sleep. And like myself and so many of you, Malou was inspired to create her first product, a baby sleeping bag, because of a pr...

11 Loka 202242min

9 Essential Elements of a Product Page to Get More Sales

9 Essential Elements of a Product Page to Get More Sales

When was the last time you reviewed your product pages? Like many business owners you most likely set up your theme and formatted the product page template, loaded up your products and voila! All your...

4 Loka 202226min

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