The Brand Marketing Show

The Brand Marketing Show

Welcome The Brand Marketing Show. The show for the creators. The innovators. The ones who wake up at 3am with an idea that won't let go and refuse to accept "that's just how it's done." Who sketch prototypes on napkins and turn kitchen tables into laboratories. Who look at every "impossible" and whisper back, "watch me." You don't just create products. And you understand that people don't fall in love with features and benefits. They fall in love with the future you're building. The problems you're solving. The way you make them feel when they hold your creation in their hands. And you're determined to make them feel something extraordinary. Some might call you perfectionists. Dreamers. Disruptors. We call you the future. Because while the world is drowning in ordinary, you're busy crafting extraordinary. While mass market settles for mediocre, you're obsessing over every detail that transforms a simple product into an experience people can't stop talking about. I'm Cath Langman, and I'm here to lift the lid on what's possible when innovation meets obsession. When purpose meets profit. When the crazy idea in your head becomes the must-have product in their hands. Are you ready to turn your vision into their obsession? Let's go.

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Why And How To Update To Shopify 2.0

Why And How To Update To Shopify 2.0

Lately we've been talking about what brand owners need to be doing now to prepare themselves for the bumper holiday season that is fast approaching. And one of the priorities that I encourage everyone...

24 Elo 202227min

Why Purpose Driven Brands Win Big

Why Purpose Driven Brands Win Big

The last few years have seen some significant changes in how brands operate their business and one change that I personally welcome with open arms is seeing the increase in brands that are driven by a...

16 Elo 202222min

The Importance Of Community With Peace Mitchell From AusMumpreneur

The Importance Of Community With Peace Mitchell From AusMumpreneur

The journey of being a business owner AND a mum is a very special and unique experience. Adding the many challenges of being a mother to the constant day to day challenges of owning a business and you...

9 Elo 202240min

7 Low Cost Ways To Boost eCommerce Sales

7 Low Cost Ways To Boost eCommerce Sales

Hands up who of you feel like they're not progressing when it comes to growing your business or generating sales in your online store?  Or maybe this year some of you have seen month-to-month that sal...

2 Elo 202236min

What To Do Now To Guarantee A Bumper Holiday Season!

What To Do Now To Guarantee A Bumper Holiday Season!

Want to be making the most of holiday season sales this year? Then you need to get started now! This year, in 2022, eCommerce retail sales globally are predicted to hit over $5.5 trillion, with some b...

26 Heinä 202236min

Learn To Love The Journey With Multipreneur Dee Stearman

Learn To Love The Journey With Multipreneur Dee Stearman

Have you ever felt that you just need that one piece of information or one skill that once mastered, will be the one thing that will transform your business into success? Or by having that one thing, ...

20 Heinä 20221h 3min

Commitment, Values & Being Different - Building A Brand With Purpose

Commitment, Values & Being Different - Building A Brand With Purpose

Today's interview is a must listen. Julie Mathers created Flora & Fauna, an online retail store selling all natural products, back in 2014 and along with her husband and team, grew it into a $15 milli...

12 Heinä 202243min

Breaking Down A Super Successful Big Brand Promo

Breaking Down A Super Successful Big Brand Promo

This week we're looking into the strategies of a super successful big eCommerce brand, True Protein.  If you found your EOFY promotion not quite as successful as you hoped or you're starting to plan f...

5 Heinä 202234min

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