Repetition is Your Greatest Strategy
In this episode, we celebrate 100k streams on my music! Then we dive right into how "repetition" prepares you for current and future opportunities and why it's your #1 strategy as a creator. Then, we ...
28 Touko 202017min
Don't Get Attached to Your Original Strategy
In this episode, we talk about how to categorize your content production and opportunities. Then as this creates more opportunity for you and your business / brand, we talk through how to categorize y...
26 Touko 202015min
Stability Over Scalability
In this episode, we look back at May's social media, content marketing, and business development progress. Then we dive into creating on ramps for your business between your forward facing platforms a...
23 Touko 202013min
Your Marketing Might Be Disruptive
In this episode, we answer one of those buzz questions about social media. "How often should I be posting, and when?" Then we talk about the disruptive, short term nature of direct response marketing ...
21 Touko 202019min
Earning Trust & Respect for Your Brand
In this episode, we talk about leveraging short form content to earn trust and attention for your long form content. Then we dive into something a lot of creators overlook — ROI is bigger than money.
21 Touko 202011min
When "Doing" Is the Best Strategy
In this episode we talk about how the access to information has restricted us from doing the things that we know and understand in our head. Then we dive into the nature of click bait, how to monetize...
19 Touko 20209min
Marketing Isn't Magic
In this episode we break down some fundamental aspects of building a business / brand through simple, effective tactics. We spend time demystifying marketing in effort to make more practical, logical ...
16 Touko 202022min
Using Entertainment to Hack Attention
In this episode we talk about hacking attention to gain the type of mindshare that may not be measurable but is highly beneficial to your brand.
12 Touko 20209min
