
Super Bowl Ads, Retail Momentum & Brand Storytelling | Five Things Friday (US Edition)
This week on Five Things Friday (US Edition), we unpack the momentum shaping US retail and brand marketing right now—starting with strong sentiment coming out of NRF and rolling straight into the bigg...
6 Helmi 11min

Five Things Friday UK: Retail Tech, Reformation Stores, UAE Malls & What’s Next for UK Retail
In this edition of Five Things Friday UK, Alex and Simone break down the most important retail and brand signals shaping the future of shopping right now. From Reformation’s quietly embedded in-store ...
6 Helmi 11min

IKEA vs. Puma: How APAC Giants are Solving the Retail Supply Chain Crisis
Retail in APAC is hitting a breaking point where "freshness" is no longer a luxury it's a survival requirement. Ryf Quail and Yuen Low break down why traditional 6-month order cycles are killing brand...
6 Helmi 14min

NRF Big Show 2026 Breaks Records: 42,000 Attendees, Middle East Expansion & Retail Tech Trends
In this episode of Five Things Friday, Alex sits down live at the show with Ryf Quail to unpack what made this year’s event the biggest on record from 41–42,000 attendees, packed expo halls, and recor...
4 Helmi 6min

Why "Local" is a Business Model, Not a Marketing Slogan | BM
How does a regional retailer scale to 86 stores in 7 years? We go on-site at BM’s La Finca flagship in Madrid with Regional Director José to uncover the "Anti-Commodity" playbook that is redefining gr...
3 Helmi 16min

UK retail is entering a defining phase. Five Thing Friday UK
In this episode of Five Things Friday UK, Alex and Simon break down what the rescue of Russell & Bromley by Next really signals for the British high street, why consolidation is accelerating, and what...
23 Tammi 9min

Retail, AI Reality & Gen Z Trends for 2026 | Five Things Friday UK
Host Alex is joined by Simone Oloman, Co-Founder & CEO of Need It For Tonight (NIFT) — often described as Deliveroo for quality fashion — for an honest discussion on what retailers are really prioriti...
16 Tammi 15min

NRF 2026 AI, Culture & the Future of Retail | Five Things Friday USA
In this Five Things Friday – USA Edition, we sit down with Jill, SVP of Content at National Retail Federation (NRF), live from the largest NRF show ever.With 41,000 attendees, 1,000+ exhibitors, 550+ ...
16 Tammi 10min



















