Your Next Million

The common pitfalls entrepreneurs face in an increasingly competitive marketplace and a strategic alternative to the typical "hard sell" approach. Key Discussion Points: Stop Rushing the Sale: The p...

7 Huhti 5min

Here's a high-level strategy for capturing the "forgotten" middle of your market. While most advertisers exhaust their budgets fighting over the 3% of people ready to buy this second, Kern reveals how...

3 Huhti 6min

The four essential criteria for selecting a social media advertising agency. Frank warns against agencies that make empty promises and explains why a deep understanding of your business and your custo...

31 Maalis 5min

Why many successful companies hit a plateau with their digital advertising. By illustrating the "Marketplace Breakdown," Kern explains that most advertisers are fighting over the tiny 5% of customers ...

27 Maalis 7min

A look at internal strategies where a company spends approximately $1,000 per hour on social media ads for themselves and their clients. Frank outlines a comprehensive framework for creating "social m...

24 Maalis 38min

The fundamental difference between struggling entrepreneurs and those who achieve exponential growth is this... Moving past the "mindset" clichés, Kern explains that the most successful businesses are...

20 Maalis 8min

Are your ad campaigns crumbling? Is your marketplace becoming too competitive to turn a profit? In this episode, marketing legend Frank Kern breaks down the primary reason most ad campaigns fail: rush...

17 Maalis 5min

Frank breaks down the psychology of the offer using a desert analogy: If you are an unattractive, "vile" person with a terrible personality, but you're selling hot dogs to 100 starving people in the m...

13 Maalis 11min