These Are the 3 First Marketing Hires You Should Make

These Are the 3 First Marketing Hires You Should Make

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: https://marketingschool.io/hire Neil and Eric break down the three must-have marketing hires for 2026, why influencer marketing is shifting to micro creators, how data and analytics unlock real ROI, and why digital PR and citations matter in the AI search era. They also explore the rise of the vibe growth marketing manager, the changing expectations for modern marketers, the evolving CMO role, and the underrated power of email as a revenue engine. KEY TAKEAWAYS -Micro influencers drive massive ROI -Data clarity beats bigger budgets -Email remains the strongest profit lever CHAPTERS (0:00) Building a 2026 marketing team (01:02) Influencer hire essentials (02:24) Micro influencer ROI (04:20) Data and analytics hire (05:59) Digital PR importance (07:15) Vibe growth marketing manager (08:40) Skills modern marketers need (09:50) CMO role evolution (11:56) Email as revenue engine (14:34) Enterprise marketing strategy (15:59) Final marketing lessons 𝗔𝗕𝗢𝗨𝗧 𝗧𝗛𝗘 𝗖𝗛𝗔𝗡𝗡𝗘𝗟 Welcome to Marketing School, one of the top business podcasts with over 61 million downloads. Each episode delivers actionable marketing tips and strategies from two entrepreneurs who truly practice what they preach. The show is hosted by Eric Siu, founder of Leveling Up and Single Grain, and Neil Patel, co-founder of Neil Patel Digital and recognized by Forbes as a Top 10 Marketer. 🎙️ Learn More About the Hosts Eric Siu – Leveling Up: https://www.youtube.com/@LevelingUpOfficial Neil Patel: https://www.youtube.com/@neilpatel 📩 Free Resources Growth Newsletter: https://levelingup.beehiiv.com/subscribe Ubersuggest: https://www.ubersuggest.com/ Answer The Public: https://www.answerthepublic.com/ ✅ Subscribe for Daily Marketing Insights!

Episoder(3270)

Meta Just Bought Moltbook… The Internet for Machines Is Here NOW

Meta Just Bought Moltbook… The Internet for Machines Is Here NOW

Neil and Eric discuss Meta hiring the team behind Moltbook, a social network for AI agents, and what it signals about the future of marketing to bots. They break down why adaptability in the AI era ma...

19 Mar 20min

What Businesses Get COMPLETELY Wrong About "AI Employees"

What Businesses Get COMPLETELY Wrong About "AI Employees"

Neil and Eric break down a live AI startup pitch for Single Brain, sharing raw feedback on sales decks, messaging, and positioning AI without triggering fear of job replacement. They discuss how to si...

18 Mar 18min

AI Makes You A Learning Machine Or A Lazy Machine

AI Makes You A Learning Machine Or A Lazy Machine

Neil and Eric discuss how AI can turn you into a learning machine or a lazy one, why AI agents inside teams are transforming productivity, and how businesses can win by training AI instead of people. ...

17 Mar 21min

Anthropic's Growth Team Is Just One Person

Anthropic's Growth Team Is Just One Person

Neil and Eric discuss the surprising claim that Anthropic ran its growth team with just one person and what that really means for modern marketing. They break down why great products often drive growt...

16 Mar 25min

It's No Longer About Senior vs Junior

It's No Longer About Senior vs Junior

AI is changing the workforce faster than most companies expected. In this episode, Neil and Eric discuss how AI will reshape jobs, why some companies are cutting staff, and the real difference between...

12 Mar 14min

Why Website Traffic Is Almost Dead Today

Why Website Traffic Is Almost Dead Today

Neil and Eric break down how AI search is crushing publisher traffic, why informational content is losing, and where transactional SEO still wins. They unpack search everywhere optimization, local AI ...

11 Mar 24min

This Is What an AI-Run Company Looks Like

This Is What an AI-Run Company Looks Like

Neil and Eric break down how they are using OpenClaw and AI agents to automate marketing, hiring, analytics, and deal recovery. Eric explains how his Telegram “chief of staff” bot Alfred manages conte...

10 Mar 24min

OpenClaw Is The Most Important Piece of Software Ever.

OpenClaw Is The Most Important Piece of Software Ever.

Neil and Eric break down what marketers in Hong Kong and India are seeing right now, from softer China growth and consumer spending trends to enterprise AI adoption, agent workflows, and the rise of r...

9 Mar 16min

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