How an SEO Trailblazer Prepares Brands for the Future of AI-Driven Search
How I AI10 Des 2025

How an SEO Trailblazer Prepares Brands for the Future of AI-Driven Search

I sit down with Seth Besmertnik, the CEO behind Conductor, the company that has been shaping the organic marketing world for nearly two decades. Seth has led Conductor through every major shift in digital search, from its early days as the first enterprise SEO platform, and now he is steering the company into a new frontier focused on understanding how brands show up inside AI models. Seth breaks down how Conductor is generating synthetic prompts to mirror what customers might ask ChatGPT, ho...

Episoder(56)

How an Emmy Award–Winning Director Continues to Create and Evolve with AI

How an Emmy Award–Winning Director Continues to Create and Evolve with AI

In this episode of How I AI, I sit down with Michaela A. Ternasky-Holland. She is a Peabody-nominated, Emmy Award–winning director using immersive technology, animation, and AI to tell deeply human st...

28 Okt 202554min

Smart Cities, Blockchain, and AI: A Mayoral Candidate’s Vision for the Future of Money

Smart Cities, Blockchain, and AI: A Mayoral Candidate’s Vision for the Future of Money

In this episode of How I AI, I sit down with Chairman Elijah John Bowdre, a civic leader and Executive Director of the Miami-Dade Digital Commission, who has spent more than a decade at the intersecti...

22 Okt 202533min

How a Former White House Press Leader Bridges Policy and Innovation

How a Former White House Press Leader Bridges Policy and Innovation

In this episode of How I AI, I sit down with Yemisi Egbewole, a powerful and globally recognized voice in policy, governance, and political communications who brings nearly a decade of experience at t...

15 Okt 202538min

How a Startup CEO Uses AI to Help Brands Stay Visible in the Age of AI Search

How a Startup CEO Uses AI to Help Brands Stay Visible in the Age of AI Search

I sit down with Jonathan Mest, a data scientist turned startup CEO who’s helping brands understand what visibility means in a world run by AI search. Jon is the founder of Just Reach Out, a digital PR...

8 Okt 202547min

How AI Is Powering Founders and Creatives: From Parenting Apps to Executive Production

How AI Is Powering Founders and Creatives: From Parenting Apps to Executive Production

Welcome to a Power Series episode of How I AI — a special format where I feature multiple guests, highlighting real people using AI in unique ways across different industries. This episode spotlights ...

1 Okt 202538min

Solo Episode: Turning Content Into Funnels: Building a Custom GPT for Your Business

Solo Episode: Turning Content Into Funnels: Building a Custom GPT for Your Business

In this solo episode, I’m diving into why custom GPTs are more than experiments and how they can act as real funnels for your business. I share my own journey building the How I AI Podcast Companion G...

24 Sep 202516min

Conscious Co-Creation and Leadership with AI (Live from Miami)

Conscious Co-Creation and Leadership with AI (Live from Miami)

Welcome back to How I AI. I’m your host, Brooke Gramer. Today I’m sharing something special.. a panel recorded live in Miami on August 7th at an event I co-hosted and moderated called Conscious Co-Cre...

16 Sep 20251h

How AI Is Transforming Legacy Industries: Finance and Memorial Services

How AI Is Transforming Legacy Industries: Finance and Memorial Services

Welcome to a Power Series episode of How I AI — a special format where I feature two or more shorter conversations, highlighting real people using AI in unique ways across different industries. If you...

9 Sep 202550min

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