How do I create a marketing plan and the importance of getting it right?
Our guest on this episode is Sarah Fox, a brand marketing consultant and founder of Fox and Fox Agency.Sarah offers fractional CMO services through her agency, providing strategic guidance and coachin...
20 Feb 202419min
The challenges and opportunities of running your own ecommerce Store - Absolute Collagen Co-Founder Darcy Laceby
In this episode, we're joined by Darcy Laceby, Co-founder of Absolute Collagen, an anti-aging supplement brand.Darcy and her mother Maxine started Absolute Collagen after realising the benefits of col...
5 Feb 202430min
How Amazon can complement your ecommerce and physical store
In this episode, we're joined by Leo Martin, Co-director of Martin and Simpson, a specialist agency that helps businesses manage, optimise, and advertise on Amazon.From leveraging the platform as a se...
26 Jan 202421min
How do you choose an eCommerce agency? The Do's and Dont’s for 2024.
In this episode, we're joined by the CEO of an eCommerce agency called Blend Commerce, Adam Pearce. We discuss the strategic selection of an eCommerce agency and stress the importance of thorough prep...
10 Jan 202432min
The Cool Crutches Story - Growing From 100 to 1000 Orders
This podcast episode features the entrepreneurial journey of Cool Crutches, a business specialising in comfortable walking aids. It discusses challenges, resilience, and problem-solving in business. T...
4 Jan 202432min
Ecommerce attribution: How to get the most our of your marketing and measurement
In this episode, we're joined by marketing attribution expert, Jill Quick. Jill is an Analytics consultant and trainer at the Coloring in Department.Jill provides an overview of how e-commerce trackin...
6 Des 202355min
How to take your e-commerce brand to Gen Z
In this episode, we're joined by Josh Roche, the founder and CEO of Bulla Co - a Gen Z influencer agency.Josh discusses tips for e-commerce brands to target Gen Z audiences, including using TikTok as ...
14 Nov 202328min
How to win back and monetise customers who don’t shop with you anymore
In this episode, we're joined by Rebecca Hilliard, an eCommerce customer retention management consultant who has over 11 years of experience in this space.She now consults for premium direct-to-consum...
19 Okt 202328min
