Addiction 11: The Intersection of Game Design and Gambling with Kim Lund

Addiction 11: The Intersection of Game Design and Gambling with Kim Lund

Join Dr Michael Auer and Jon Bruford for a weekly discussion about addiction in all its forms.

In this episode, Kim Lund, CEO of Aftermath Interactive, discusses his journey in the gambling industry, the challenges of game design, and the importance of responsible gaming. He emphasises the need for intelligent analysis and critical questioning within the industry, particularly regarding addiction and regulation. The conversation explores the intersection of gambling and video games, the role of randomness, event frequency, and the impact of social casinos. Kim also shares insights on designing non-addictive games and the future of regulation in gambling.

Choice quotes:

  1. "What is the use case for specific slots?"
  2. "Can we build something around it?"
  3. "Regulation is often miles behind technology"


Chapters:

00:00 Introduction to Kim Lund and Aftermath Interactive

02:37 Kim's Journey in the Gambling Industry

05:32 Game Design and Innovation in Gambling

08:14 The Challenges of Regulation in Gambling

11:01 Understanding Game Popularity and Addiction

14:08 The Role of Randomness in Gambling

16:50 Event Frequency and Player Engagement

19:42 The Importance of Game Design and Themes

22:55 Disguising Losses as Wins in Gambling

25:55 The Future of Game Design in Gambling

33:36 Understanding Social Casinos

36:38 The Impact of Social Casinos on Gambling Behavior

39:04 Designing Games for Sustainable Engagement

42:55 The Complexity of Game Design and Player Experience

45:09 The Dark Side of Free-to-Play Games

48:12 Defining Gambling and Its Regulations

54:44 The Role of Regulators in Player Protection


Kim Lund on LinkedIn: https://www.linkedin.com/in/kim-lund-pro/


Addiction: An Hour With Auer is a weekly podcast where hosts Dr Michael Auer – he of the title – and Jon Bruford talk about addiction in all its forms. Not just gambling addiction, they discuss all forms of addiction with experts, academics and researchers from around the world.


Dr Auer on LinkedIn: https://www.linkedin.com/in/michael-auer-51a48a/

Jon Bruford on LinkedIn: https://www.linkedin.com/in/jon-bruford-84346636/

Podcast homepage: https://www.thegamblingfiles.com/addiction/

Media behemoth homepage: https://www.thegamblingfiles.com/

Other podcasts we do:

https://www.thegamblingfiles.com/the-gambling-files/

https://www.thegamblingfiles.com/dessert-island-discs/

Episoder(26)

Addiction 27: The Secret Challenges of Predicting Problem Gambling with Data, with Dr Rob Heirene

Addiction 27: The Secret Challenges of Predicting Problem Gambling with Data, with Dr Rob Heirene

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Addiction 25: The Language of Addiction: Evolving Terms and Cultural Impact

In this episode, hosts Jon Bruford and Dr Michael Auer delve into the nuances of language, terminology, and cultural influences in the field of addiction and gambling. They discuss how words evolve, t...

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Addiction 24: Understanding Behavioural Addictions with Professor Mark Griffiths

Addiction 24: Understanding Behavioural Addictions with Professor Mark Griffiths

A really terrific episode, and I write that with absolutely no bias whatsoever. And this episode comes to you thank to GLI and their kind sponsorship – what a bunch of absolute legends. Hosts Dr Micha...

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Addiction 23: The evolution of responsible gambling from awareness to ISO standards

Addiction 23: The evolution of responsible gambling from awareness to ISO standards

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Addiction 22: Jon Elhai explains the connection between dopamine and technology

In this conversation, hosts Jon Bruford and Dr. Michael Auer engage with distinguished professor Jon Elhai, exploring the psychological aspects of internet and smartphone use. They discuss the implica...

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Addiction 21: Dr Sarah Nelson talks data, regulations, awareness and much more

In this episode, hosts Jon Bruford and Dr. Michael Auer engage with Dr. Sarah Nelson, a leading researcher in gambling addiction who works at Harvard University. They discuss the complexities of gambl...

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Addiction 20 – Danny Funt: Understanding the Shift in Sports Betting Attitudes

Addiction 20 – Danny Funt: Understanding the Shift in Sports Betting Attitudes

In this episode, hosts Jon Bruford and Dr. Michael Auer engage with Danny Funt, author of 'Everybody Loses: The Tumultuous Rise of American Sports Gambling.' They explore the rapid evolution of sports...

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Addiction 19: Gambling mechanisms in video games and more, with Brett Abarbanel

Addiction 19: Gambling mechanisms in video games and more, with Brett Abarbanel

In this episode, hosts Jon Bruford and Dr. Michael Auer discuss the intersection of gaming and gambling, focusing on the evolution of loot boxes and their legal implications. Joined by Brett Abarbanel...

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