The Freetrail Podcast with Dylan Bowman30 Jan

Trail Running Industry News & Business Opportunities - Seth LaReau of Trail Waves

Seth LaReau is a trail runner and finance professional working in the technology industry. On the side, he publishes an informative newsletter called Trail Waves, which has become a key part of my information diet. Trail Waves analyzes the business, economics, and culture of trail running, bringing an informed editorial perspective to contextualize industry news in the sport. This is his first appearance on the podcast.

SUBSCRIBE TO TRAIL WAVES

Chapters:

02:51 Introduction to Seth LaReau and his Career
05:38 The Birth of Trail Waves Newsletter
08:30 Analyzing Saturation in Trail Running
11:19 Differentiation and Demand in the Market
14:17 The Role of Brand in a Saturated Market
17:09 Cultural vs. Commercial Impact of Trail Running
19:58 Media Landscape and Monetization Challenges
22:36 The Future of Trail Running Media and Ownership Dynamics
32:45 The State of Strava and Its Future
40:03 The Growth of Trail Running
47:28 Coaching Opportunities in Trail Running
53:10 Reviving the North Face 50 Mile Championship

Sponsors:

Grab a trail running pack from Osprey
Use code FREETRAIL25 for 25% off your first order of NEVERSECOND nutrition at never2.com
Go to ketone.com/freetrail30 for 30% off a subscription of Ketone IQ

Dylan Links: Instagram | Twitter | LinkedIn | Strava

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