Argument Alert!: New Game Double Down, Table Stakes and Kill
You’ve heard of this game before, now here’s the Marketing twist to it. Where Kipp and Kieran go head to head on the first Double down, table stakes, and kill game - three different marketing strategi...
5 Mai 202245min
Why Creators are Disrupting Marketing with Steph Smith
Why should brands care about the creator economy? Hint: There’s untapped power in independent creators for your brand. Kipp and Kieran are joined by Steph Smith to talk about all things creator econom...
3 Mai 202246min
Sailing out of the Sea of Sameness
“What tips do you have for mid-level marketers to make an impact in their org this year?” We’re talking about how to get out of the sea of sameness to differentiate yourself as a marketer and as a bra...
28 Apr 202239min
Framework Thinking for Success With Alex Lieberman
There are now more NFTs than pages on the internet in 2010. Kipp and Kieran discuss what this means for our society with Alex Lieberman. Plus: The importance of critical thinking as a professional/ent...
26 Apr 202245min
Twittersode! Licensing Bored Apes, A Crazy Franchise Story and The Role of AI in Creativity
What’s a great opportunity for brands and marketers? We’re talking intellectual property, genius licensing deals, and differentiating yourself from the competition. Join hosts, Kipp Bodnar and Kieran...
21 Apr 202240min
Be The Most Interesting Brand In Your Market with Ross Simmonds
77% of searches on Mobile result in 0 clicks. Marketers, does this frighten or inspire you? Kipp and Kieran discuss what this means for the future of marketing with Ross Simmonds. Plus: The importance...
19 Apr 202244min
‘Half-Baked Marketing Ideas’ with Kipp Bodnar and Kieran Flanagan
Listen as Kipp and Kieran brainstorm fresh marketing ideas to help five real businesses differentiate themselves. You’ll hear creative strategies for Sticky Tasks, Wurkr, Wisp, Toggl, and Stampede. ...
12 Apr 202230min
Place Your Bets (On Media, Community, And Brand) With Mayur Gupta
This week Kipp Bodnar (CMO at HubSpot) and Kieran Flanagan (SVP Marketing at HubSpot) talk with Mayur Gupta, Chief Marketing and Strategy Officer of Gannett, the largest news media company in the USA....
5 Apr 202232min
