Revisiting: Charly Kevers (CFO @ Carta) On The Role Of The Finance Team In Scaling

Revisiting: Charly Kevers (CFO @ Carta) On The Role Of The Finance Team In Scaling

What does it really take to scale finance through the stages that break most teams?

In this re-released standout episode, we revisit our conversation with Charly Kevers, CFO of Carta - who helped guide the company from Series B to Series G over seven years of hypergrowth, complexity, and rising investor expectations.

This isn’t a theoretical discussion about what CFOs should do. It’s a practical look at what actually happens when growth accelerates, pressure mounts, and the role of finance fundamentally changes.

Charly makes a compelling case that modern CFOs no longer get to choose between growth and profitability. Today, you’re expected to drive aggressive expansion while proving a credible path to sustainable profits — at the same time. That tension is where the real leadership begins.

We also explore one of the most forward-thinking aspects of Carta’s finance function: it’s not just accountants and FP&A. Charly built a cross-functional organisation that includes engineers and works deeply alongside sales, marketing, and product. His philosophy? Use constraints to sharpen creativity — not to slow teams down.

If you’re building a finance team for scale, navigating the shift from high-growth to durable growth, or redefining what the CFO role looks like today, this episode is worth a (re)listen.

In this episode:

  • How the CFO role evolves from Series B to Series G

  • Why growth and profitability must coexist

  • Scaling finance teams through complexity

  • Embedding finance across the organisation

  • Using constraints to drive better decisions

Subscribe for more conversations with growth-minded finance leaders shaping the future of the CFO role.

The Growth-Minded CFO podcast challenges the status quo and explores how the best CFOs approach their work and lives. Hosts Lauren Pearl (Fractional CFO, 3-time Founder, and Startup Finance Instructor at NYU) and Alex Louisy (Fintech CEO and Y Combinator graduate) talk with inspiring finance and business leaders about what it takes to support high-performing organizations.

This podcast is powered by Upflow - a Financial Relationship Management platform enabling faster payments, stronger customer relationships, and efficient growth for your business.

Join thousands of next-level finance leaders and go from chasing invoices to engaging customers. Find out more at ⁠upflow.io⁠.

Want to get in touch? Reach out to our producer at ⁠joseph.sweeney@upflow.io⁠

Want to recommend a guest or apply to be on the show yourself? Apply via our form: https://insights.upflow.io/apply-to-be-a-guest-on-the-growth-minded-cfo-podcast

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Episoder(40)

Why "AR Automation" Was Never the Right Name: Alex Louisy on Building Financial Relationship Management

Why "AR Automation" Was Never the Right Name: Alex Louisy on Building Financial Relationship Management

For three seasons, Alex Louisy has sat on one side of the mic, asking CFOs about the decisions that shaped their careers. In this episode, he switches seats.Lauren Pearl interviews her own co-host abo...

2 Sep 52min

Inside the CFO-Sales Partnership: How Real-Time Data Changes the Game, with Christina Liu

Inside the CFO-Sales Partnership: How Real-Time Data Changes the Game, with Christina Liu

Most CFOs can see the final sales numbers. Far fewer have a clear view of what is happening inside the pipeline before those numbers land.As CFO of Sigma Computing, Christina Liu works closely with sa...

6 Aug 30min

From GE’s $100B Transformation to Klarna and DeepL: Lessons in Scaling, with Martino Cadoni

From GE’s $100B Transformation to Klarna and DeepL: Lessons in Scaling, with Martino Cadoni

Martino Cadoni has had a front-row seat to some extraordinary moments throughout his career so far.At GE Capital, he was selected to help transform a business with more than $100 billion in assets, wo...

8 Jul 46min

Revisiting: Wall Street to SaaS CFO with Carla Cooper (CFO @ Contentful)

Revisiting: Wall Street to SaaS CFO with Carla Cooper (CFO @ Contentful)

What does it take to be a truly great CFO today?It’s not just about balancing the books—it’s about driving strategy, managing risks, and telling the financial story in a way that inspires confidence.I...

25 Jun 43min

The CFO’s AI Playbook: How to Roll Out AI Across Your Company, with Ryan Roccon (CFO at Zapier)

The CFO’s AI Playbook: How to Roll Out AI Across Your Company, with Ryan Roccon (CFO at Zapier)

AI is no longer just an experiment. For many companies, it is quickly becoming an expectation.But rolling it out across a business is a very different challenge from giving a few people access to a fe...

10 Jun 42min

Revisiting: Chris Ortega on What Makes a Great CFO (Hint: They're Not Just a 'Human Calculator')

Revisiting: Chris Ortega on What Makes a Great CFO (Hint: They're Not Just a 'Human Calculator')

In this episode, hosts Lauren and Alex sit down with Chris Ortega, the CEO and founder of Fresh FP&A.Chris shares his inspiring career journey, from his early passion for finance to roles at Ernst & Y...

28 Mai 37min

Why Every CFO Needs a Personal Brand (And How to Build One), with Wassia Kamon

Why Every CFO Needs a Personal Brand (And How to Build One), with Wassia Kamon

Most CFOs don’t think about personal brand until they need something: a new role, a board seat, a stronger network, or a way to stand out.But by then, it might already be too late.In this episode of T...

14 Mai 38min

Revisiting: Ilana Esterrich (CFO @ Planned Parenthood) On Leading Beyond The Numbers

Revisiting: Ilana Esterrich (CFO @ Planned Parenthood) On Leading Beyond The Numbers

If your role as CFO stops at the numbers, you’re already behind.Ilana Esterrich, CFO at Planned Parenthood, breaks down what it actually means to lead in today’s environment—from building resilient te...

29 Apr 40min

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