Digging Up Lily's Garden

Digging Up Lily's Garden

A woman sitting blissfully on a vibrating laundromat dryer. A faked pregnancy test to dump a bad boyfriend. In 2019, the internet was abuzz about bizarre ads for a mobile game called Lily's Garden. The ads were only about 15 seconds each, but they evoked a whole universe of drama amongst a cast of zany characters that inspired countless YouTube videos and copious internet chatter.

The thing is... the story in the ads had almost nothing to do with the story in the game. In this episode of Endless Thread: creative differences, the wilderness of mobile games, and where the Lily's Garden game-world and the ad-world diverged.

Show notes:

This episode was produced and written by Grace Tatter, co-hosted by Ben Brock Johnson and Amory Sivertson, and edited by Meg Cramer. Mix and sound design by Paul Vaitkus. Special thanks to our 2025 Bloomberg Arts Intern Cendy Charles.

***

Sponsor message:

INCOGNI: Take back your personal data with Incogni! Use code ENDLESS at the link below and get 60% off annual plans: https://incogni.com/ENDLESS

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(451)

Snacktime: Who Is 'Batbrat?'

Snacktime: Who Is 'Batbrat?'

A Redditor named ‘batbrat’ has been quietly solving mysteries for years – identifying everything from a Victorian mourning ring from the 1800s to a single bone of a deer – and others have started to t...

12 Sep 201912min

God Is A Capitalist

God Is A Capitalist

Hillsong is an Australian megachurch famous for its hipster vibe, multi-platinum house band, and connections to celebrities like Justin Bieber, Chris Pratt, and Kevin Durant. But behind the flashing l...

5 Sep 201934min

Snacktime: Diablo and Classic Culkin

Snacktime: Diablo and Classic Culkin

Ben and Amory swap recent Reddit gems about an obscure heavy metal band and a surprising Macaulay Culkin appearance at a comedy show.

29 Aug 201918min

Geedis

Geedis

What is Geedis? This is the question that thousands of internet sleuths have been trying to answer for more than two years. The strange, furry character and his buddies in The Land of Ta have remained...

22 Aug 201943min

Snacktime: Into The Woods

Snacktime: Into The Woods

This Snacktime episode takes us to the woods, with revenge-filled confessions and mysterious sounds...

16 Aug 201913min

Gone Wild Audio

Gone Wild Audio

Audio erotica is blowing up right now, from Silicon Valley-backed startups to the rise of ASMR -- not to mention a huge growth in podcasts. But the hub for audio erotica can be found on Reddit in a co...

8 Aug 201941min

Snacktime: LSD And Hot Sauce

Snacktime: LSD And Hot Sauce

Ben and Josh trade favorite Reddit stories about an Englishman whose bad LSD trip leads to a months-long French charade and a job seeker whose interview tactics leave him spitting fire...but not in a ...

1 Aug 201913min

The Amber Room

The Amber Room

Once considered “the eighth wonder of the world,” the Amber Room was a treasure of kings and architectural marvel before being stolen by Nazis and lost to history. So…what happened? It all depends on ...

25 Jul 201930min

Populært innen Teknologi

lydartikler-fra-aftenposten
romkapsel
teknisk-sett
tomprat-med-gunnar-tjomlid
energi-og-klima
teknologi-og-mennesker
shifter
elektropodden
rss-heis
nasjonal-sikkerhetsmyndighet-nsm
pedagogisk-intelligens
rss-ai-forklart
smart-forklart
fornybaren
rss-for-alarmen-gar
rss-vi-leser-dommer-om-personvern
i-loopen
rss-metadama-data-management-in-the-nordics
rss-ki-praten
rss-alt-som-gar-pa-strom