Stop Competing on Features: Reimagine Your Entire Product Category Instead
Dr. Julie Chung shares how T3 reimagined hair tools as beauty products, not appliances. Learn how to create a luxury category by changing placement, design, messaging, and retail strategy.For more on ...
6 Jan 33min
Inside Ergatta’s Game-Driven Model and Two-Year Profit Streak
How Tom Aulet built Ergatta into a profitable fitness brand with $35M raised, gamified workouts, and lean, cost-effective growth.For more on Ergatta and show notes click here Subscribe and watch Shopi...
1 Jan 30min
The Unlikely Path That Built Our 7-Figure Coffee Brand
Canyon Coffee grew into a seven-figure brand by selling outside traditional coffee channels. This is how a design-first retail strategy shaped a more sustainable business.For more on Canyon coffee cli...
30 Des 202546min
How This Footwear Founder Turned 5 Years of R&D Into 300% Growth
How Scarlett Chase grew 300% by reinventing footwear with expert design, bold focus, and a product that keeps 50% of customers coming back.For more on Scarlett Chase and show notes click here Subscrib...
25 Des 202539min
Build a 7-Figure Business by Providing Your Most Priceless Product for Free
Jeff Eyser, Joe Myers and Joe Kuntz turned their pinball obsession into LA's premier "Nerd Bodega" by opening Revenge Of as a safe haven for all fandoms. Today, the brand has expanded into a community...
23 Des 202534min
The Strategy Behind Elix’s First $1 Million and 90% Reorder Rate
Founder Lulu Ge turned personal pain into purpose with Elix, an herbal wellness brand rooted in Chinese medicine with 90% repeat customers.For more on Elix and show notes click here Subscribe and watc...
18 Des 202541min
How to Make Retailers Chase Your Brand
Nima Jalali built SALT & STONE out of his apartment into a $100M+ brand. After an ACL injury redirected his path, he created something he desperately wanted but didn't exist, a high quality, clean deo...
16 Des 202532min
From Kitchen Side Hustle to Sephora: How Harlem Candle Co. Hit Millions Without Investors
Harlem Candle Company founder Teri Johnson started pouring candles in her Harlem kitchen with no budget and no team—just a clear sense of purpose. That focus helped her turn handmade gifts into a nati...
11 Des 202541min
