EP149 What a Bad Mexican Restaurant Can Teach You About Your Practice

EP149 What a Bad Mexican Restaurant Can Teach You About Your Practice

Send us Fan Mail In this episode of Better Skills. Better Doctors. I'm making the case that trying to be everything to everyone is one of the most common and costly mistakes practitioners make in their businesses. Using a very real lunch experience at an overwhelmingly large menu restaurant as the jumping-off point, I get into why scattered messaging dilutes your value, why niching down actually brings in more of the right patients, and how to tell whether your decision to treat everyone is c...

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Episoder(157)

EP156 You Have to Be a Little Delusional

EP156 You Have to Be a Little Delusional

Send us Fan Mail In this episode of Better Skills. Better Doctors. I'm talking about what it actually takes to step into the future version of yourself, and why most practitioners refuse to do it. It ...

26 Mai 11min

EP155 Scale Down to Scale Up: There Is Another Way to Build Your Practice

EP155 Scale Down to Scale Up: There Is Another Way to Build Your Practice

Send us Fan Mail In this episode of Better Skills. Better Doctors. I'm making the case that high volume is not the only legitimate shape of a successful practice, and that the framing saying otherwise...

19 Mai 15min

EP154 I'm Not Special. Here's What's Actually Going On.

EP154 I'm Not Special. Here's What's Actually Going On.

Send us Fan Mail In this episode of Better Skills. Better Doctors. I'm getting personal about who I used to be before any of this, and why that matters for you. I make the case that what looks like na...

12 Mai 14min

EP153 How to Stop Losing Patients on Your Worst Day

EP153 How to Stop Losing Patients on Your Worst Day

Send us Fan Mail In this episode of Better Skills. Better Doctors. I'm talking about what actually happens to your practice when your day goes sideways, and why most practitioners have no plan for it....

5 Mai 12min

EP152 Get Rejected on Purpose

EP152 Get Rejected on Purpose

Send us Fan Mail Entrepreneurship brings up all your shit, and sometimes what's stopping you is harder to spot than you'd think. In this episode, I name the fear underneath every stuck place in your C...

28 Apr 13min

EP151 Real Coaching Call: When to Let a Patient Go and How to Say It

EP151 Real Coaching Call: When to Let a Patient Go and How to Say It

Send us Fan Mail In this episode of Better Skills. Better Doctors. I'm sharing a real coaching call where we work through three of the most uncomfortable patient situations practitioners face: the pat...

21 Apr 23min

EP150 Your Best Qualities Are Being Used Against Your Business

EP150 Your Best Qualities Are Being Used Against Your Business

Send us Fan Mail In this episode of Better Skills. Better Doctors. I'm talking about the trap that's built into the structure of Chinese medicine private practice, and why the qualities that make you ...

14 Apr 7min

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