Why Contact Centers Still Don’t Know Why You’re Calling — with Dan Mannion, CEO of Spark CX

Why Contact Centers Still Don’t Know Why You’re Calling — with Dan Mannion, CEO of Spark CX

In this brutally honest episode, Amas Tenumah sits down with Dan Mannion, CEO of Spark CX, to unpack one of the industry’s most embarrassing truths: most contact centers still have no idea why customers are contacting them.

They dive into:

  • Why decades of dashboards and speech analytics failed to deliver real insight.

  • How Spark CX is using generative AI to turn unstructured call data into actual understanding.

  • Why “automating empathy” is nonsense — and what AI can do right.

  • The hilarious (and horrifying) true stories of AI hallucinations in customer service, including one that ended with a 911 call.

  • What it really takes to build a startup from scratch in an industry addicted to inertia.

If you care about customer experience, leadership, or the future of AI in service — this one will both shock and inspire you.

🎙️ Hosted by Amas Tenumah — calling bullshit on corporate fairy tales and fighting for the humans on both sides of the headset.

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Episoder(36)

Evolution of CX w Bruce Temkin

Evolution of CX w Bruce Temkin

In this conversation, Amas Tenumah and Bruce Temkin delve into the current state of customer experience (CX), its evolution, and the challenges faced by organizations in effectively managing it. They ...

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Evolution of cx -Insights from Imran Noormohamed

Evolution of cx -Insights from Imran Noormohamed

SummaryIn this conversation, Amas Tenumah and Imran Noormohamed explore the evolving landscape of consulting, customer experience, and the impact of AI on the industry. Imran shares his journey into c...

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State of customer experience w Luke Jamieson

State of customer experience w Luke Jamieson

In this conversation, Amas Tenumah and Luke Jamieson explore the intricacies of Customer Experience (CX) and Employee Experience (EX). They discuss the evolution of CX, the importance of understanding...

12 Jun 202539min

The CX Illusion: Scores Are Up, Satisfaction Is Down w/ Ed Murphy

The CX Illusion: Scores Are Up, Satisfaction Is Down w/ Ed Murphy

In this conversation, Amas Tenumah and Edward Murphy delve into the current state of customer experience (CX), exploring how customer expectations have evolved, the role of metrics, and the impact of ...

14 Mai 202536min

Improving Customer Service using KCS w Laurel Poertner

Improving Customer Service using KCS w Laurel Poertner

In this conversation, Amas Tenumah and Laurel Poertner discuss the importance of knowledge management in customer support, focusing on the Knowledge Centered Service (KCS) methodology. They explore th...

9 Mai 202542min

Navigating Leadership in the Age of AI w Jim Carlough

Navigating Leadership in the Age of AI w Jim Carlough

TakeawaysLeadership is an evolutionary process that requires continuous learning.AI cannot replace human empathy and emotional intelligence in leadership.Integrity is the foundational element of effec...

30 Apr 202538min

Agent attrition w Jeremy Hyde

Agent attrition w Jeremy Hyde

SummaryIn this conversation, Amas Tenumah and Jeremy Hyde discuss the challenges and dynamics of the contact center industry, focusing on employee attrition, engagement, and the impact of customer beh...

18 Mar 202527min

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