The artists who don't wait to be chosen (264)

You don't need a gallery to put your work in front of people. You don't need to wait for the next juried show application just for the promise to compete with a hoard of other artists.

In this episode of The Art Biz, host Alyson Stanfield makes the case that waiting for gallery representation — or cycling through the same juried shows — keeps artists from the kind of visibility they could be creating themselves. This is a practical, imagination-expanding episode for artists who are ready to take control.

In this episode, Alyson shares:

Why "white walls" can be a metaphor for playing it too safe
Three real art shows she attended that will stretch what you think is possible
The lesson a hotel show taught her about personal invitations
The difference between announcing, commanding, and inviting, and when to use each for promoting your show

RESOURCES MENTIONED

Elevate Your Art on-demand workshop
Why the lone artist mindset keeps you small (263)
How to write an art show invitation: announcing, commanding, or inviting? (article)

BEYOND WHITE WALLS :: May 7 Workshop

Your next exhibition space is closer than you think. Join Alyson on May 7 for Beyond White Walls, a 70-minute live workshop on finding and approaching non-traditional venues for your work. Registration is $37 and includes email templates, a companion guide, and the recording. Details at https://artbizsuccess.com/whitewalls

Email me to discuss strategic consulting for your long-term career goals.

Think you'd make a good guest on The Art Biz? Read This

The Art Biz is recorded on the traditional land of the Cheyenne, Arapaho and Ute tribes.

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Episoder(277)

Even when life is heavy, your art business still needs you (276)

Artists are a sensitive lot, and that sensitivity is what makes the work possible. It also makes everything else land harder. It's easier to get tripped up by news headlines, family illness, and trave...

27 Aug 18min

Stop complicating your art marketing plan (275)

In this episode of The Art Biz, host Alyson Stanfield makes the case that a marketing plan doesn't have to be a spreadsheet full of self-imposed deadlines. She argues for routines over rigid plans, wa...

20 Aug 14min

The third path for artists that we aren't talking about (274)

In this episode of The Art Biz, host Alyson Stanfield names three paths a serious artist can take — and makes the case for the one no one talks about. After more than two decades of teaching online, s...

13 Aug 16min

You know what to do but you're not doing it: ADHD and your art business with Georgie Coote (273)

Many artists know exactly what they need to do to move their careers forward. They just aren't doing it. In this episode of The Art Biz, host Alyson Stanfield talks with Georgie Coote, a National Boar...

6 Aug 31min

Only listen to this if you're an ambitious artist (272)

In this episode of The Art Biz, host Alyson Stanfield makes the case that waiting isn't ambition — it's longing. She unpacks why so many artists organize their careers around a big break that rarely c...

23 Jul 17min

Why nobody came to your art show (271)

You worked hard to get your art on those walls. So when only a handful of people show up to the opening, it stings. In this episode, Alyson Stanfield looks at the most common reasons your supporters s...

2 Jul 20min

The obvious salespeople you're not using (270)

Host Alyson Stanfield makes the case that your best salespeople are already in your life, just waiting to be asked to help. This episode isn't just for artists with collectors. If anyone has ever resp...

25 Jun 19min

Do you have too many income sources in your art business? (269)

There are many ways for artists to make money, but more income sources don't always lead to more income. In this episode, host Alyson Stanfield looks at the difference between an income source and an ...

18 Jun 20min