Internet Explorers5 Apr 2025

Most Startups Misunderstand Incentives feat. Joseph Al-Chami | Internet Explorers Ep. 74

The future of crypto might not be bots, bulls**t, and broken incentives — but first, we have some serious receipts to go through.

This week we are joined by researcher Joseph Al-Chami for a wide-ranging dive into the biggest consumer crypto stories of the week — and an honest reckoning with how points systems, appcoins, agentic investors, and open social graphs are actually playing out. From Circle's IPO drama to AI SEO strategies, we're connecting the dots on what's really happening across consumer crypto, AI, and internet culture.

We kick off with a quickfire rundown of Appcoins, AI discoverability, and the death spiral of poorly launched tokens, before moving into a deep, revealing conversation with Joseph about the hidden dangers behind points-based growth strategies — and why blind copying Duolingo-style gamification just doesn't work for crypto projects.

This episode unpacks:

Ohara's new Appcoin model and the future of vibe coding
AI SEO tactics and why discoverability is about to change forever
Why launching a token will not save you
The rise and potential fall of Circle's stablecoin empire
The launch of LensChain and the mini-app revolution on Farcaster
How agentic investors are creating novelty arbitrage (for now)
Open social graphs vs. corporate controlled platforms
Why vanity metrics are destroying crypto ecosystems
A real breakdown of why "points and quests" mostly attract bots
How to build loyalty systems that actually work

Chapters:

0:00 — Intro and a Brand New Home

00:39 — Live Show Chaos and Vibe Check

01:50 — Market Sentiment and Real Builders

03:09 — Introducing Joseph Al-Chami and Topics

04:53 — Appcoins, Vibe Coding, and Token Models

08:11 — AI SEO and Discoverability Shifts

12:55 — Why Launching Tokens Can Fail

16:11 — Circle's IPO Drama and Fallout

19:38 — LensChain, Open Social, and Mini-Apps

24:16 — Farcaster Airdrops and Notification Burnout

26:51 — Rise of Agentic Investors and Novelty

29:09 — "It's All Base's Fault" Twitter Meltdown

30:14 — Credible Neutrality and Blockchain Trust

32:59 — Joseph's Research on Points Farming

39:48 — How to Build Real Loyalty

Internet Explorers is a weekly rundown show where extremely online individuals broadly explore (romanticize, even) new consumer Internet experiences.

Join us⁠ live on Twitter/X, Fridays 10am PT / 1pm ET.

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