Ep. 104: Africa's Mixed Response to Digital Media, Social Media Optimization and A Jersey Signed by the Juventus Squad
90 Minutes Plus28 Jul 2020

Ep. 104: Africa's Mixed Response to Digital Media, Social Media Optimization and A Jersey Signed by the Juventus Squad

What lessons are there to learn from a man who works with over 50 football clubs, helping them with their digital media strategy?

In this episode of the podcast, I'm joined by Mario Leo, Founder and General Manager of RESULT Sport and Digital Sports Africa. We talked about the importance of football clubs being active on social media, and the beauty of data in football.

Mario also shared his experience working with brands like AS Roma, Manchester City, Juventus and Borussia Dortmund.

Follow me and say hello on Twitter @Papi_theGreat

Time Stamp

  • 00:00 - 03:20: Introduction
  • 03:20 - 07:35: Partnering With Football's Biggest Brands
  • 07:35 - 10:00: The Beauty of Data in Football (and Its Limits)
  • 10:00 - 14:00: The Beauty of Content Strategy and Understanding the Various Platforms
  • 14:00 - 17:25: The Relevance of Social Media to Marketing Channels
  • 17:25 - 20:00: How Nigerian Clubs Can Optimize Their Social Media Channels
  • 20:00 - 31:40: Jerseys Signed by Players, Football Courses and the Rhine Valley
  • 31:40 - 38:30: Africa's Mixed Response to Leveraging on Social Media and Digital Platforms
  • 38:30 - 47:00: Creating Content for the Fans and 3 Keys Football Clubs Can Use to Build a Following on Twitter and Instagram
  • 47:00 - 53:15: Kaufen Sie Ronaldo
  • 53:15 - 58:45: The Competitiveness of Football Across Europe
  • 58:45 - End: Conclusion


Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(243)

A 39-Year-Old Anomaly, the 5 C's of the Semi-final and a Tricky World Cup Final (Ep. 247)

A 39-Year-Old Anomaly, the 5 C's of the Semi-final and a Tricky World Cup Final (Ep. 247)

The gray areas in football are fading fast! We discuss how this has affected the quality of conversations about the sport. We also review the enthralling FIFA World Cup semi-final games.Follow us on s...

17 Jul 1h 28min

The World Cup's Late Goals Explained and African Football's Victim Mentality (Ep. 246)

The World Cup's Late Goals Explained and African Football's Victim Mentality (Ep. 246)

What is good for Lionel Messi is not necessarily good for Folarin Balogun, at least according to the FIFA World Cup officials.We touched on officiating at the ongoing FIFA World Cup and also tried to ...

6 Jul 54min

An African as FIFA President (not interim) and Nigeria's FIFA World Cup Regrets (Ep. 245)

An African as FIFA President (not interim) and Nigeria's FIFA World Cup Regrets (Ep. 245)

For the most part of 120 minutes, Cerebrone joined us on this episode to discuss everything football. From strikers tearing it up at the World Cup, to Nigerian football's administrative concerns, and ...

25 Jun 2h 1min

The World Cup So Far: Africa's Overachievers and a First Round of Late Goals (Ep. 244)

The World Cup So Far: Africa's Overachievers and a First Round of Late Goals (Ep. 244)

In this episode, we discuss developments from the first round of games at the ongoing FIFA World Cup. We highlight the biggest winners of the first round while categorizing Africa's representatives at...

18 Jun 1h 10min

2026 FIFA World Cup: Halves Turned into Quarters and the Hydration Breaks Littered with Ads (243)

2026 FIFA World Cup: Halves Turned into Quarters and the Hydration Breaks Littered with Ads (243)

In this episode of the podcast, we analyze the first few games of the 2026 FIFA Wolrd Cup. We highlight the Europeans, predict the most dramatic group, and point out FIFA's hypocrisy. Time Stamp00:00 ...

14 Jun 1h 3min

Africa's Dependence on Sports Betting Partnerships and Free-to-Air vs. Pay T.V in Football (Ep. 242)

Africa's Dependence on Sports Betting Partnerships and Free-to-Air vs. Pay T.V in Football (Ep. 242)

"If you're not getting broadcast money, the next money that you can get is betting money. Those are your two easiest sources for sponsorhsip income."In this episode of the podcast, sports business ana...

6 Jun 1h 5min

Arsenal, the Champions, Europa League Mismatch, and Nigeria's Unserious Football Program (Ep. 241)

Arsenal, the Champions, Europa League Mismatch, and Nigeria's Unserious Football Program (Ep. 241)

Tosin expounds on Arsenal's Premier League title win, the American back-end, and the possibility of an Arsenal dynasty. We then highlight Aston Villa's Europa League win and also touch on players gett...

25 Mai 1h 11min

UCL Review: A Kompany of Bavarians, No Slot on Target in Paris and Arteta's Fragile Army

UCL Review: A Kompany of Bavarians, No Slot on Target in Paris and Arteta's Fragile Army

In this episode, we review all the action from the first leg of the UEFA Champions League quarter-finals. We discuss Slot's No Show in Paris, Arsenal's Fragility, and the lack of proper preparations f...

10 Apr 1h 26min

Populært innen Sport

fastlegen
tv-2-b-laget
fotballpodden-2
rss-gukild-johaug
ballspark
alt-fortalt
viaplay-premier-league-pod
rss-tv-2-snakk-sport-2
tv-2-spiss-vinkel
viaplay-motor-pod
breaking-marathon-limits
unitedno
fotballpreik
rabona
rss-aftenball
liverpoolno-pausepraten
tv-2-hockeyprat
united-we-podkast
rotsekk-en-podcast-i-sort-hvitt
treningspodden