37% of Consumers Are Starting Searches on AI. Is Your Business Showing Up?
37% of consumers are now starting their searches on AI tools like ChatGPT, Perplexity, and Gemini instead of Google — and that number has doubled in less than a year. So what does that mean for your b...
25 Jun 36min
Mid-Year 2026 Marketing Check-In: What's Working and What's Changing for the Rest of the Year
We're halfway through 2026. Gas prices jumped 76%, inflation hit its highest rate since May 2023, and consumer spending is splitting in half — with lower and middle-income households pulling back whil...
11 Jun 22min
Netflix Said It Would Never Run Ads. Now 190 Million People Are Watching Them.
Netflix spent over a decade telling the world it would never run ads. Then it did — and in less than three years, 190 million people a month are watching them. In this episode, Shannon and Krystal bre...
4 Jun 24min
AI Didn't Kill Paid Search. It Made It More Valuable.
AI didn't kill paid search. It actually made it more valuable — and most business owners don't know that yet. In this episode, Shannon and Krystal break down what's really happening with search in 202...
23 Apr 17min
Cable Is Losing 3,500 Customers a Day. Is Your Marketing Budget Keeping Up?
Cable is losing 3,500 customers a day — and if your ad budget hasn't moved with the audience, you're already behind. In this episode, Shannon and Krystal break down where TV viewership actually stands...
9 Apr 25min
How Your Business Listings Could Be Costing You $21,000 a Year
Your business listings could be losing you $21,000 a year — and you might not even know it's wrong. In this episode, Krystal Vivian sits down with FDS Social Media Specialist and Location Concierge ex...
27 Mar 25min
Location Intelligence: The Tool That Turns Foot Traffic Into Strategy
What if you could see exactly how many people walked into your competitor's location last month — and where they came from? Your customers are telling you something every time they walk through your d...
12 Mar 17min
