Let Go to Grow: The Business of Cheer

Let Go to Grow: The Business of Cheer

Running a cheer gym isn’t just about great routines and competition wins. It’s about building a business that can grow, evolve and thrive.

In this episode of Cheer: The British Way, Tori and Ant sit down with Rachel Lynch, owner of The Cheerleading CEO, to dive deep into what it really takes to run a successful cheer gym. From leadership and mindset to systems, growth and knowing when to let go. Rachel shares vital advice to help gym owners step into their role as confident, capable business leaders.

Alongside Rachel’s insights, Tori and Ant open up about their own journeys, sharing the lessons, challenges, and decisions that shaped where they are today.

Whether you’re just starting out or ready to level up your gym, this episode is packed with practical advice, honest conversations, and empowering takeaways to help you let go… so your business can grow. 💪✨ #NotJustCheer

🎧 Tune in now and take your cheer business to the next level.

✉️ hello@cheerthebritishway.co.uk

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Episoder(25)

AIA and European Summit Recap

AIA and European Summit Recap

Tori and Ant are back with a full recap of AIA and the European Summit. Two huge moments on the cheer calendar this past season and they've brought in someone who saw it all from every angle: Rachel L...

28 Aug 47min

Casablanca: The Founder Story

Casablanca: The Founder Story

In this episode, Tori and Ant sit down with Carli, the founder of Casablanca, to talk about where it all began. From the very first idea to building something that's become a real fixture in British c...

14 Aug 46min

Top Gun UK: The Founder Story

Top Gun UK: The Founder Story

In this inspiring episode of Cheer The British Way, hosts Ant and Tori sit down with Andy and Brienne, the founders of Top Gun UK, to uncover the story behind one of the UK's most recognised cheerlead...

3 Aug 44min

Back in The Day: 2007 Unity Allstars Routine Review

Back in The Day: 2007 Unity Allstars Routine Review

This episode of Cheer: The British Way, Tori and Ant take a trip down memory lane as they sit down to watch and review a Unity Allstars routine they both competed in back in 2007.From questionable uni...

17 Jul 20min

Tryouts Season

Tryouts Season

It's tryouts season, and in this episode of Cheer: The British Way, Tori and Ant dive into everything you need to know about the athlete selection process. Drawing on their own experience as coaches a...

3 Jul 44min

Worlds 2026 Recap

Worlds 2026 Recap

Tori and Ant are back from Worlds 2026 and unpacking everything. The highs, the lows, and the moments no one saw coming 👀From unforgettable performances and emotional wins to behind-the-scenes chaos,...

19 Jun 50min

Miami Metal & The Pro Cheer League

Miami Metal & The Pro Cheer League

In this episode, Tori and Ant sit down with Jay Kendrick from Miami Metal to unpack everything you need to know about the brand-new Pro Cheer League. Because it’s so new, and not widely available to w...

5 Jun 54min

Supporting SportCheer England

Supporting SportCheer England

In this episode of Cheer: the British Way, hosts Tori and Ant sit down with Joanna Gamper Cuthbert and Paige Cronje and to talk all things SportCheer England. Together, they dive into why becoming a m...

22 Mai 50min

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