Carl-Gould-#70secondCEO-The 5-Meeting Referral Strategy: One Intro Every Time
Carl Gould #70secondCEO26 Mai

Carl-Gould-#70secondCEO-The 5-Meeting Referral Strategy: One Intro Every Time

The 5-Meeting Referral Strategy: One Intro Every Time

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results.

Now I'm trying to make it sound fun, like, yay, referral party, but we also call it a one-to-one house call. It's a meeting with somebody where you sit down and you say to them, Here's what's going on in my world. And here's what a good introduction looks like for me. Tell me what's going on in your world and what a good introduction makes for you.

And we don't get off the phone until we make at least one introduction for each other. You do that with five people every month. Who can I introduce you to that's meaningful? Now you might not always get a perfect qualified lead.

That's why you want to do five. You might say, Oh, well, my son or daughter is about to take their SATs to get into college. Oh, I know a great, you know, SAT tutor.

I'll make that introduction. All right. Well, I was hoping for someone that was going to buy 10 units, but I'll take the SAT tutor.

Sometimes it's that, sometimes it's just relationship building.

Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.

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Episoder(100)

Carl-Gould-#70secondCEO-Create Must-Have Demand from What Customers Really Want

Carl-Gould-#70secondCEO-Create Must-Have Demand from What Customers Really Want

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. Take a moment right down what is that--what is the top five complaint...

30 Jun 1min

Carl-Gould-#70secondCEO-Perception Is Reality: Why Quality Is in the Eye of the Buyer

Carl-Gould-#70secondCEO-Perception Is Reality: Why Quality Is in the Eye of the Buyer

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. If you impose your values on your customers, the chances that your ...

29 Jun 1min

Carl-Gould-#70secondCEO-Your Value Speaks Louder Than Your Pitch

Carl-Gould-#70secondCEO-Your Value Speaks Louder Than Your Pitch

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. The language of expertise has always been pretty similar over the y...

26 Jun 1min

Carl-Gould-#70secondCEO-Fire Yourself Upward: The Fast Track to Scaling Your Business

Carl-Gould-#70secondCEO-Fire Yourself Upward: The Fast Track to Scaling Your Business

Fire Yourself Upward: The Fast Track to Scaling Your Business  Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Once...

25 Jun 1min

Carl-Gould-#70secondCEO-The Power of Task-Level Clarity

Carl-Gould-#70secondCEO-The Power of Task-Level Clarity

The Power of Task-Level Clarity  Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. This is a surefire way of creating...

24 Jun 1min

Carl-Gould-#70secondCEO- If You Suspect It, It's Happening: Close Your Profit Leak

Carl-Gould-#70secondCEO- If You Suspect It, It's Happening: Close Your Profit Leak

Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. So, if I steal, within your range of mismanagement, you won't even look, or you woul...

22 Jun 1min

Carl-Gould-#70secondCEO-The Danger Zone: Where "Looks Good" Costs You Money

Carl-Gould-#70secondCEO-The Danger Zone: Where "Looks Good" Costs You Money

Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of  investment per day for a lifetime of results.  So, let me ask you a question. I'm going to give you 3 scenarios, tell me what you...

19 Jun 1min

Carl-Gould-#70secondCEO-Your "Mismanagement Range" Is Where Profit Disappears

Carl-Gould-#70secondCEO-Your "Mismanagement Range" Is Where Profit Disappears

Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. You want me to ask about the cost of goods? Gross margin? Net margin, right? So, you...

18 Jun 1min

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