Why VIP Days Make 0 Sense for Copywriters (Episode 286)
A client hires you for a “VIP day.” Suddenly, you’re tasked with: Kicking off the projectWriting a creative briefComing up with a strong conceptOutlining the copy Writing the copy (for how many deli...
24 Jun 27min
She Used Her Pet PR Background to Build Her Copywriting Business - Carol's Story (Episode 285)
Raise your hand if you’ve ever thought any of the following: “It’s too late.”“I should have done that years ago.”“I’m too old now.” Well, where did that idea come from? If you’ve got 5, 10, 20+ year...
17 Jun 35min
Copywriting Pricing Guides Are Complete Garbage (Episode 283)
How much does a banana cost for you? At Trader Joe’s they may be 26 cents (maybe a bit more for organic). At Whole Foods they may be around 70 cents. But a banana costs relatively the same amount ...
3 Jun 37min
The To-Do List Trap (Episode 282)
Do you love a to-do list as much as I do? I loooove a to-do list. Well, mostly I love checking things off that list. But on this week’s Build Your Copywriting Business podcast episode, Kate and I ...
27 Mai 36min
Finding Copywriting Success with ADHD - Caleb's Story (Episode 281)
Like many Comprehensive Copywriting Academy students, Caleb was a burnt out teacher looking for a different career. On this Build Your Copywriting Business podcast episode, he’s generously sharing ho...
20 Mai 31min
Making Herstory: Nicki Krawczyk & Kate Sitarz (Episode 280)
If you’re in the Comprehensive Copywriting Academy, you know this community is packed with talented, creative, smart, generous humans. One of those humans is Shelby Stockton. Shelby is a comic, copy...
13 Mai 51min
Burned Out Healthcare Worker to Healthcare Copywriter - Molly's Story (Episode 279)
Our feelings on niching have never wavered: niching unnecessarily limits your opportunities, especially when you’re first starting out. But what if you have an entire career in an industry? You can—...
6 Mai 31min
