Beyond the Board - Jay Shetty of Juni Tea

Beyond the Board - Jay Shetty of Juni Tea

Jay Shetty – bestselling author, award-winning host of the On Purpose podcast, and co-founder of Juni adaptogenic sparkling tea – joins host Jason Buechel, Whole Foods Market CEO, for a special live episode.

Jay shares the unlikely path from stocking grocery shelves in London to living as a monk for three years – and why he believes the cure for burnout isn't slowing down, it's reconnecting with purpose. From a practical framework for staying grounded to the childhood memory of sharing tea with his mom that inspired Juni, this conversation unpacks what it means to build a brand rooted in presence and connection.

Enjoyed this episode? Follow Beyond the Board for conversations with the founders, innovators, and thought leaders shaping the future of food – and the stories behind the brands you love.

At a Glance:

  • 1:20 – From grocery store shelves to monk life
  • 5:09 – Three years as a monk: what Jay learned about the mind-body connection
  • 8:00 – Ancient wisdom meets modern science
  • 18:00 – The role of purpose at work (and the Yale study that proves it)
  • 24:00 – TIME: A four-part framework for well-being
  • 30:33 – How food became central to Jay's wellness journey
  • 33:00 – The origin story of Juni: a mother-son tea tradition
  • 35:41 – Building a brand with his wife (and being her guinea pig)
  • 40:50 – Why Whole Foods Market was always the dream
  • 45:51 – Lightning Round

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