Karl Meltzer | Speedgoat, UTMB, and Trail Running’s Boom
Trail running has exploded into a global business, and Karl Meltzer somehow ended up at the center of it. HOKA turned his Speedgoat nickname into one of trail running’s defining shoes, Red Bull paid h...
17 Aug 1h 2min
Harvey Lewis | The Mind Behind the Ultras
Ultrarunning eventually becomes a mental problem. The body hurts, the race stops going to plan, and the question becomes what the best ultrarunners understand about continuing when quitting makes sens...
13 Aug 39min
Ciele Athletics and the Rise of Running Culture
Ciele helped change what running looked like, but the more interesting story is what sat underneath the aesthetic. This episode is for runners curious about how a hat brand became part of running cult...
4 Aug 15min
Satisfy x Adidas: Who Won the Circle Pit Backlash?
The Satisfy x Adidas collaboration became one of the loudest moments in running, but almost none of the conversation was about the shoe. It became a fight over price, fashion, authenticity, and what r...
28 Jul 19min
This is Trail Running Without Mountains.
Trail running in the Midwest looks different. No mountain towns. No towering peaks. Just a different kind of commitment. On the drive to Harvey Lewis's house, Josh and Sam Hartman explore what it mean...
21 Jul 31min
What If Your Best Running Is Still Ahead?
Hardrock 100 gave aging trail runners something many of us didn't realize we needed: hope. Ludovic Pommeret broke the course record at 50. Courtney Dauwalter won again and still walked away chasing so...
16 Jul 22min
They Refuse to Make Toy Shoes. | Inside HOKA's Culture Strategy
HOKA has become one of the few running brands to cross into culture without losing credibility with runners. If you're building a brand, launching new products, or wondering how companies grow without...
13 Jul 29min
